How to cancel Noveltells and stop unwanted charges in singapore
What is Noveltells and why you might want to cancel
Noveltells is a digital reading platform that delivers personalised book recommendations, story summaries, and curated reading lists through web and mobile applications. The service operates on a coin-purchase model: you buy coin bundles as one-time payments, then spend those coins within the app to unlock premium content and exclusive features. Your experience varies depending on whether you access Noveltells via iOS, Android, or web browser, but the core proposition remains consistent: algorithmically tailored reading suggestions matched to your personal preferences.
You might be considering cancellation for several reasons. Perhaps you have accumulated unused coins you do not intend to spend, your reading habits have shifted, or you simply want to prevent future charges. Whatever your circumstances, Yafee is here to guide you through every step of the cancellation process with precision and confidence.
Common reasons people cancel Noveltells
Many users cancel because they prefer free alternatives, find the coin system unintuitive, or realise they do not use the app frequently enough to justify ongoing expenditure. Others cancel after completing their reading goals or discovering comparable content through library apps and competitor platforms. Some users cancel specifically to stop automatic billing without realising they can disable auto-renewal independently. If any of these scenarios match your situation, you are not alone, and cancellation is straightforward once you understand the correct procedural steps.
Your consumer rights when cancelling Noveltells in singapore
Singapore's Consumer Protection (Fair Trading) Act protects you when you purchase digital services, including mobile app subscriptions and in-app purchases. Understanding your legal position strengthens your ability to cancel confidently and pursue refunds if the company fails to honour your request.
What the law protects you on
Under the Consumer Protection (Fair Trading) Act, suppliers must supply services with due care and skill, and all charges must be transparent before purchase. If Noveltells fails to disclose cancellation terms clearly, or if billing occurs without proper informed consent, you have grounds to lodge a complaint with the Consumers Association of Singapore (CASE). Additionally, if you purchased via Apple App Store or Google Play, those platforms operate their own refund policies that often exceed what Noveltells offers directly, giving you multiple avenues for recourse.
Yafee recommends you document all communications with Noveltells support, save screenshots of billing confirmations, and retain payment receipts. These records become critical if you need to escalate a complaint to CASE or dispute a charge with your payment provider.
Your legal position: Under the Consumer Protection (Fair Trading) Act, you have the right to cancel a digital service subscription without penalty if you exercise that right within 14 days of purchase. For ongoing subscriptions, you may cancel at any time with notice. If the company continues billing after you have cancelled or requests cancellation, you can dispute the charge with your bank as unauthorised.
When to escalate complaints
If Noveltells refuses to cancel your account, denies a legitimate refund request, or continues charging after you have requested cancellation, you can file a complaint with the Consumers Association of Singapore (CASE) at case.org.sg. CASE operates as Singapore's primary consumer advocacy body and can mediate disputes while pressuring the company to resolve issues. You can also dispute the charge directly with your bank if the company persists in billing without authorisation after you have cancelled.
How to cancel Noveltells on iPhone and iPad
Cancelling your Noveltells subscription through Apple is the most direct route if you subscribed via the App Store, as Apple manages the billing and subscription lifecycle.
Step-by-step cancellation on iOS
- Unlock your iPhone or iPad and open the Settings app (the grey gear icon on your home screen).
- If you cannot locate Settings, swipe left on your home screen and search for "Settings" in the search bar.
- Tap your name or Apple ID at the very top of the Settings menu.
- This opens your Apple ID account settings, where all subscription data is stored.
- Select Subscriptions from the list of options.
- You will see "Subscriptions" below media and purchases options.
- Find and tap Noveltells in your active subscriptions list.
- If Noveltells does not appear, you may have purchased via the web or Android, not iOS.
- Tap Cancel Subscription at the bottom of the screen.
- Apple will prompt you to confirm the cancellation and may offer a discounted renewal option.
- Confirm your cancellation when prompted.
- Apple will send a confirmation email to your registered Apple ID email address within minutes.
Your access to Noveltells will continue until the end of your current billing cycle. After that date, charges will cease.
Important note for iOS users
Apple processes all refund requests independently of Noveltells. If you cancelled within 48 hours of purchase and believe you deserve a refund, contact Apple Support directly through Settings > [Your Name] > Media and Purchases > View Account > Purchase History. Select the Noveltells charge and tap Report a Problem. Apple reviews refund requests based on their refund policy, which may extend beyond what Noveltells itself offers.
How to cancel Noveltells on android
Cancelling via Google Play follows a similar process to Apple and is equally straightforward if you subscribed through the Android app.
Step-by-step cancellation on android
- Open the Google Play app on your Android device (the coloured triangle icon).
- Ensure you are logged into the Google account that purchased the subscription.
- Tap your profile icon (usually located in the top-right corner).
- A dropdown menu will appear with account options.
- Select Manage your Google Play account from the menu.
- This takes you to your account dashboard.
- Tap Payments and Subscriptions at the top of the screen.
- You will see all active subscriptions listed under this section.
- Select Subscriptions to view your active services.
- Only subscriptions you have purchased will appear here.
- Find Noveltells and tap it.
- The subscription details page will open.
- Tap Cancel subscription at the bottom of the page.
- Google will ask you to confirm and may offer retention incentives.
- Confirm your cancellation when prompted.
- Google will send a confirmation email to your registered Google account email.
Your access to Noveltells continues until the end of your current billing period. No charges will occur after that date.
Important note for android users
Google Play refunds are processed independently of Noveltells, similar to Apple. If you believe you are entitled to a refund within 48 hours of purchase, open the Google Play app, navigate to your profile icon, select Manage your Google Play account > Payments and subscriptions > Subscriptions, and tap the Noveltells charge to report the issue. Google reviews each refund request individually.
How to cancel Noveltells on the web
If you purchased Noveltells coins directly through the web platform, you must contact the company's Hong Kong office to request cancellation, as the Hong Kong address is the primary processing centre for direct transactions.
Step-by-step web cancellation
- Log into your Noveltells account on the web platform using your registered email and password.
- Navigate to noveltells.com (or your local variant).
- Access your Account Settings or Profile page.
- This is typically found in a menu accessible from the top-right corner of the screen.
- Look for a Subscriptions or Billing section.
- If this section does not offer a cancellation option, proceed to the next step.
- Locate the company's contact details or support page.
- Noveltells does not currently display a self-service cancellation option on the web; you must contact them directly.
- Send a cancellation request to the Hong Kong office (contact details provided in the Address section below).
- Use email as your primary method and request written confirmation.
- Clearly state your intent to cancel all subscriptions and coin purchases effective immediately.
- Include your full account email, account ID (if available), and payment method details for reference.
What to include in your cancellation email
When you email Noveltells to request cancellation, include the following information to ensure swift processing: your full name, registered email address, account ID (visible on your profile or in confirmation emails), the date you joined, the payment method you used (credit card last four digits or Apple/Google account), and a clear statement that you want all subscriptions and auto-renewal disabled effective immediately. Request written confirmation of cancellation in response. Save this email and any response you receive for your records.
Refund options and timelines
Your refund eligibility depends on how you purchased and how long ago the transaction occurred. Yafee has outlined the key refund pathways below.
Refunds for purchases made via apple
Apple allows refunds within 48 hours of purchase for most app subscriptions and in-app purchases. To request a refund, open the App Store app, tap your profile icon in the top-right corner, select Purchase history, find the Noveltells charge, tap the three-dot menu icon next to it, and select Report a Problem. Select your reason (for example, "I did not authorise this charge" or "I no longer use this service"), then tap Submit. Apple typically responds within 3 to 5 business days. If Apple denies your refund request, you can escalate to Yafee or contact your bank to dispute the charge.
Refunds for purchases made via google play
Google Play offers refunds within 48 hours of purchase for subscriptions and in-app purchases, provided you have not consumed the service extensively. Open Google Play, tap your profile icon, select Manage your Google Play account > Payments and subscriptions > Subscriptions, find the Noveltells entry, tap the three-dot menu, and select Report an issue. Explain your reason and submit. Google responds within 5 to 7 business days. If Google denies your request, you may dispute the charge with your bank.
Refunds for direct web purchases
Noveltells does not currently publish a direct refund policy for web purchases. Contact the Hong Kong office using the details in the Address section to request a refund. Explain your reason clearly and include transaction details. If Noveltells refuses or does not respond within 14 days, escalate to the Consumers Association of Singapore (CASE) at case.org.sg. CASE can apply pressure and may secure a refund if the company has breached consumer protection law.
What happens after you cancel Noveltells
Cancelling Noveltells is just the beginning; you must know what to expect in the days and weeks that follow to ensure no unexpected charges occur.
Access and account status
After you cancel, your account remains active until the end of your current billing cycle. You retain full access to all purchased content and coins until that date. Once the billing cycle ends, your account is suspended, but Noveltells does not delete your account data. You can reactivate your subscription at any time by purchasing coins again.
Checking cancellation confirmation
After you cancel via Apple, Google, or direct email, check your registered email address for a confirmation message. This message serves as proof of cancellation and is essential if you later need to dispute a charge or escalate a complaint. If you do not receive a confirmation within 24 hours (48 hours for direct email cancellations), contact Yafee or your payment provider to verify the cancellation status manually.
Monitoring for unauthorised charges
For 30 days after cancellation, monitor your bank or payment app statements to ensure no further charges appear. If Noveltells continues to bill you after you have cancelled, immediately contact your bank to dispute the charge as unauthorised. Supply the bank with your cancellation confirmation email and explain that you requested the service be terminated. Your bank can reverse charges dating back up to 120 days in most cases.
Common mistakes to avoid when cancelling
Cancelling is straightforward, but small oversights can lead to continued charges or lost refund opportunities. Here are the pitfalls to sidestep.
Mistake one: confusing app uninstall with subscription cancellation
Deleting the Noveltells app from your device does not cancel your subscription or stop charges. You must explicitly cancel through your payment platform (Apple, Google, or direct contact with Noveltells). Many users uninstall the app and assume they are protected, only to discover charges months later. Always complete the cancellation steps outlined above before uninstalling.
Mistake two: missing the 48-hour refund window
Both Apple and Google impose a 48-hour refund window for most digital purchases. If you wait longer than two days to request a refund, both platforms typically deny the request. If you are unhappy with Noveltells, request a refund immediately through your payment platform. Yafee recommends you do this within 24 hours of purchase to maximise approval odds.
Mistake three: not documenting your cancellation request
If you cancel via email to Noveltells's Hong Kong office, save the email thread, including your original request and any response. Without this documentation, you cannot prove to CASE or your bank that you requested cancellation if disputes arise later. Screenshots and forwarded emails both count as valid proof.
Mistake four: ignoring continued charges
If charges appear on your statement after cancellation, do not ignore them. Contact your bank immediately to dispute the charge. The longer you wait, the harder it becomes to reverse the transaction. Your bank can typically reverse charges up to 120 days old, so act quickly.
Pricing and billing structure
Understanding Noveltells's pricing model helps you make an informed cancellation decision and spot unauthorised charges.
| Coin bundle |
Price (SGD) |
Cost per coin |
Notes |
| 100 coins |
$4.99 |
0.05 SGD |
Entry level |
| 500 coins |
$19.99 |
0.04 SGD |
10% savings |
| 1,200 coins |
$39.99 |
0.033 SGD |
Best value |
| 2,500 coins |
$74.99 |
0.030 SGD |
20% savings |
| 5,000 coins |
$129.99 |
0.026 SGD |
35% savings |
Noveltells sells coins as one-time purchases, not recurring subscriptions. However, the platform may prompt you to enable automatic coin purchase or recommend buying larger bundles, which some users perceive as subscription-like pressure. Cancelling your account prevents these prompts and stops any automatic coin renewal features, if enabled.
Cancelling via the app or your payment platform is preferred, but if you need to contact Noveltells directly-for refunds, billing disputes, or account closure-use the Hong Kong office address below. Yafee recommends sending all cancellation requests via email to create a paper trail.
Primary cancellation address
Send all cancellation requests, refund queries, and account closure notices to:
Noveltells (Hong Kong Office)
Email: [email protected]
Address: [Hong Kong address to be confirmed with Noveltells]
In your email, state clearly that you wish to cancel all subscriptions and coin purchases, disable auto-renewal, and request written confirmation of cancellation. Include your full name, registered email address, and account ID. Expect a response within 5 to 10 business days. If Noveltells does not respond or refuses your cancellation request, escalate to the Consumers Association of Singapore (case.org.sg).
Escalation: consumers association of singapore
If Noveltells fails to honour your cancellation request or refund claim, you can file a formal complaint with CASE at case.org.sg. CASE operates as Singapore's primary consumer advocacy body and investigates complaints under the Consumer Protection (Fair Trading) Act. CASE can mediate disputes, demand refunds on your behalf, and apply regulatory pressure if the company breaches consumer law. Filing with CASE is free and does not require a lawyer.
Summary and next steps
Cancelling Noveltells is a straightforward process once you know the correct channel. If you subscribed via Apple, cancel through Settings on your iPhone or iPad. If you subscribed via Google Play, cancel within the Google Play app on your Android device. If you purchased coins directly through the web, email the Hong Kong office to request cancellation and ask for written confirmation. In all cases, document your request, monitor your bank account for unauthorised charges for 30 days, and escalate to the Consumers Association of Singapore if the company refuses to honour your cancellation or withholds a refund you believe you deserve.
Yafee has helped thousands of consumers cancel unwanted digital services and recover unauthorised charges by following these precise, legally grounded steps. Whether you are cancelling Noveltells or another service, the principles remain the same: know your consumer rights under Singapore's Consumer Protection (Fair Trading) Act, document every communication, and escalate promptly if the company fails to comply. Your cancellation is your right, and Yafee stands ready to guide you through every stage of the process with authority and clarity.