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Frequently asked questions
Cancel Felt: Step-by-Step Guide for Sellers
How to cancel your Felt account: the new zealand seller's complete guide
What is Felt and why sellers choose to cancel
Felt is a New Zealand online marketplace that allows you to list and sell items without requiring a recurring subscription commitment. You control your selling pace, list items on your own schedule, and pay only when items sell-charging a listing fee upfront and a success fee upon sale. This pay-as-you-go model means you avoid locked-in contracts and automatic renewal cycles, yet many sellers eventually decide to close their accounts for legitimate business reasons.
You might be considering cancellation because you've completed your sales goals, relocated your business to another platform, discovered that fees compress your profit margins, or simply want to step back from online selling. Regardless of your circumstances, Yafee has helped thousands of New Zealand sellers navigate account closure with confidence and clarity. This guide walks you through your rights, the exact cancellation process, and what happens after you submit your request.
Common reasons sellers cancel Felt
Some sellers use Felt for one-off transactions and never return. Others find their product category doesn't attract buyers on the platform, or they've shifted their entire inventory to a competitor marketplace. Many discover that after calculating both listing and success fees, their net margin falls below acceptable levels. A subset of sellers closes accounts due to poor customer service experiences or platform changes that no longer suit their business model. Whatever your reason, cancelling is a straightforward process-but your timing and method must align with Felt's stated requirements.
How your cancellation method depends on your account type
Your approach to cancellation differs significantly based on how you access Felt. If you hold a Felt Magazine subscription through the Apple App Store or Google Play Store, you'll cancel through the app platform's subscription management system. If you operate as a seller via Felt's web platform and manage your account directly on their website, you'll contact Felt Support with a formal termination request. Yafee recommends identifying your account type first-this single decision determines which steps you follow and ensures you cancel correctly the first time.
Your legal position under new zealand consumer law
New Zealand consumer protection legislation grants you specific rights when purchasing goods or services, including digital marketplaces and seller accounts.
Consumer guarantees act 1993: your statutory foundation
The Consumer Guarantees Act (1993) provides the legal bedrock for your cancellation and refund claims. This Act guarantees that any service you purchase-including Felt's seller platform-must be fit for purpose, provided with reasonable care and skill, and delivered within a reasonable timeframe. If Felt fails to meet these standards, you have statutory grounds to dispute charges and request refunds, regardless of what their Terms of Use state.
For example, if you paid a listing fee but Felt's system was unavailable for extended periods, preventing you from managing your account, that constitutes a breach of the guarantee that the service be provided with reasonable care. Similarly, if Felt removed your listing without justification or failed to process a sale notification, you could argue the service was not delivered as promised. Keep dated records of all service failures, screenshot evidence of outages, and copies of support communications-these documents are invaluable if your dispute escalates to the Commerce Commission.
Fair trading act 1986: protection against deceptive practices
The Fair Trading Act (1986) prohibits misleading or deceptive conduct by any trader, including online marketplaces. If Felt's cancellation process is deliberately obscured, if refund policies are misrepresented on their website, or if support staff provide contradictory information, you can lodge a complaint with the Commerce Commission. Yafee advises documenting all correspondence with Felt Support, particularly any responses that contradict their published terms or appear deliberately evasive. This paper trail becomes critical evidence if formal escalation becomes necessary.
Your legal position: You hold statutory rights to fair service, accurate information, and reasonable care-these rights exist independently of Felt's terms. If the company refuses to cancel your account or disputes your refund request, you can escalate to the Commerce Commission as your enforcement body, citing either the Consumer Guarantees Act or Fair Trading Act breach.
How to cancel Felt: step-by-step by account type
Your cancellation process depends entirely on whether you hold a magazine subscription or operate a seller account.
Cancel a Felt magazine subscription via apple app store
If you subscribed to Felt Magazine through the Apple App Store on iPhone, iPad, or Mac, follow these steps to stop auto-renewal immediately.
- Open the Settings app on your device.
- Tap or click your Apple ID name at the top of the screen.
- Select Subscriptions (or "Subscription" on some iOS versions).
- Locate Felt in your active subscriptions list.
- Tap on Felt to view your full subscription details.
- Select the option to manage or edit your subscription.
- Tap "Cancel subscription" or "Turn off auto-renewal," depending on your iOS version.
- Confirm your cancellation when prompted.
- Your subscription ends on the next renewal date; you retain access until that date expires.
- Take a screenshot of the confirmation page for your records.
Cancel a Felt magazine subscription via google play store
If you subscribed to Felt Magazine through Google Play Store on an Android device, use this method to stop auto-renewal.
- Open the Google Play Store app on your Android device.
- Tap your profile icon in the top right corner.
- Select "Manage subscriptions" or "Subscriptions."
- This opens a list of all your active subscriptions.
- Find Felt Magazine in the list and tap on it.
- Select "Cancel subscription."
- Google will ask you to confirm and may offer a retention discount-decline unless you wish to continue.
- Confirm the cancellation on the final prompt.
- Your subscription access ends on the next renewal date.
- Save a screenshot of the confirmation screen for your records.
Cancel your Felt seller account via web platform
If you operate a seller account directly on Felt's website and do not hold an app-store subscription, you must contact Felt Support to formally terminate your account. Felt's Terms of Use specify that sellers may close their accounts by providing one week's written notice to Felt Support. This is not an automated process-you cannot delete your account through a dashboard button. Instead, you must initiate contact with their support team.
- Visit Felt's support or contact page on their website.
- Look for "Contact Us," "Help," or "Support" in the website footer or navigation menu.
- Compose a cancellation request email with the following elements:
- Your full name and email address associated with your Felt account.
- Your seller account username or account ID number.
- A clear statement: "I wish to cancel my Felt seller account, effective from [date-ideally one week from today]."
- A brief reason (optional but recommended for your records).
- Request written confirmation of the cancellation date in their reply.
- Send your email to the support contact address provided.
- Use a personal email address you monitor regularly so you don't miss Felt's response.
- Monitor for a response within 5-7 business days.
- Felt should acknowledge your request and confirm your account closure date.
- Save all correspondence with Felt Support indefinitely.
- This evidence protects you if disputes arise regarding refunds or outstanding fees.
- Verify your account has been closed on or after the confirmed date.
- Attempt to log in to your Felt seller account; you should receive an error message or be prompted to create a new account.
Refunds and what happens to your seller fees
Understanding Felt's refund policy is essential before you submit your cancellation request.
Listing fees and non-refundable charges
Felt's standard Terms of Use state that listing fees are non-refundable. Once you pay to list an item, that charge cannot be recovered-even if your item never sells or if you cancel before the listing expires. This clause is Felt's contractual position, but it does not override your statutory rights under the Consumer Guarantees Act if the service itself fails to meet reasonable standards of fit for purpose.
However, if you cancel your account while active listings remain live, Felt may allow those listings to run to their natural expiry date, or they may delist items immediately. You should clarify this in your cancellation email by asking: "What happens to my active listings upon account closure? Will they be automatically delisted, and will any remaining listing fees be refunded if items remain unsold?" This question preserves your right to pursue a Consumer Guarantees Act claim if Felt's handling of your listings constitutes a service failure.
Success fees and pending payments
Success fees (charged when an item sells) follow a different logic. If you have sold items but Felt has not yet paid you, you must clarify whether cancellation triggers payment of those earnings or whether they are withheld. Before you cancel, Yafee recommends logging into your seller dashboard and checking your "Pending Payout" or "Earnings" section. If you have unsettled sales income, contact Felt Support to ask: "I have pending earnings of [amount]. Will these be paid to my registered account once my seller account is cancelled?" Document their response in writing.
If Felt withholds your earnings after closure, you have a statutory claim under the Consumer Guarantees Act and potentially under contract law, as they have accepted payment for your sold items but failed to remit your share. The Commerce Commission can investigate this practice as potentially unfair.
Timing your cancellation to minimise losses
To minimise your financial loss, plan your cancellation strategically. If you have active listings, consider allowing them to expire naturally or manually ending them before submitting your account closure request. Collect any pending payouts and verify they have cleared to your bank account before you initiate cancellation. Allow at least one week after requesting cancellation for Felt to process the request and confirm closure. Yafee recommends taking screenshots of your account dashboard before closure, showing your final balance and any pending transactions-this evidence protects you if payment disputes arise later.
What happens after you cancel your Felt account
Account closure is not instantaneous; several steps follow your initial cancellation request.
The processing period and data retention
After you submit your written cancellation request to Felt Support, allow up to one week for the company to process the closure. During this period, your account remains active and you can still log in, manage listings, or reverse your cancellation if you change your mind. Once the one-week notice period expires, Felt will close your account and you will lose access to your seller dashboard, your transaction history, and your account settings.
Felt retains your data in accordance with New Zealand data protection requirements and their Privacy Policy. If you want a copy of your transaction history, seller ratings, or account data before closure, request this in writing during your cancellation email: "Please provide a copy of my complete transaction history and seller account data before closure." This request may trigger a delay, but it ensures you have evidence of your sales activity for tax purposes or dispute resolution.
Email confirmations and your evidence trail
Felt should send you email confirmation of your cancellation request, your one-week notice period, and your final closure date. If you do not receive written confirmation within 5 business days of your cancellation request, send a follow-up email to Felt Support asking for confirmation and reference your original cancellation message. Do not rely on verbal confirmations or in-app notifications-you need a dated email from Felt establishing the closure timeline.
Verification that your account is closed
After the confirmed closure date has passed, attempt to log into your Felt account using your email and password. If your account is successfully closed, you will either see an error message stating the account no longer exists or be prompted to create a new account. If you can still access your account, your cancellation did not process-contact Felt Support immediately to escalate this as a service failure.
Pricing and fee structure reference table
This table summarises Felt's standard fee structure so you understand what charges apply to your account.
| Charge type | Amount or rate | Refundable? | When applied |
|---|---|---|---|
| Listing fee | Varies by seller tier | No (unless service fails) | When you create a listing |
| Success fee | Percentage of sale price | No (unless service fails) | When item sells |
| Felt Magazine (app store) | Subscription rate (NZD/month) | Yes (via app-store refund) | Monthly auto-renewal |
| Payment processing fee | Included in seller payout | No | Upon payout to your bank |
| Account closure fee | None | N/A | Upon final closure |
Common mistakes to avoid when cancelling Felt
Cancelling your Felt account is relatively straightforward, but a few missteps can delay the process or jeopardise your refund claims. Approach your cancellation methodically and you will avoid these pitfalls entirely.
Deleting the app without cancelling your subscription
If you hold a Felt Magazine subscription through Apple App Store or Google Play Store, simply deleting the app from your phone does not cancel your subscription. Auto-renewal will continue, and you will be charged on your next renewal date. You must cancel through the app store's subscription management system-not through the app itself. Yafee has seen dozens of New Zealand customers charged for months after deleting an app, only to discover they never formally cancelled the subscription. Always follow the step-by-step process outlined above: access Settings or your app-store account, find the subscription, and explicitly select "Cancel subscription."
Failing to document your cancellation request in writing
If you contact Felt Support by phone or through an in-app chat and request account closure, Felt staff may acknowledge your request verbally or via chat, but this does not create a legally binding record. If a dispute later arises-for example, if you are charged again after closure-you will struggle to prove you ever submitted a cancellation request. Always send a formal cancellation email to Felt's official support address. This email serves as dated, written evidence that you gave proper notice under their Terms of Use and the Consumer Guarantees Act.
Cancelling without settling outstanding payments or collecting earnings
If you cancel your account before confirming that all your earnings have been paid to your bank, you risk losing access to those funds. Once your account closes, you may have difficulty claiming unpaid seller fees or success-fee payments. Before you submit your cancellation request, log into your dashboard, check your payout status, and if money is pending, email Felt Support asking for confirmation of your final payout date. Allow at least one week after payout clears before submitting your cancellation request.
Not saving copies of your transaction history
Once Felt closes your account, you lose access to your transaction history, seller ratings, and sales records. If you later need this information for tax purposes, dispute resolution with a buyer, or to claim income you believe was withheld, you cannot retrieve it from a closed account. Before cancellation, take screenshots of your dashboard showing your total earnings, number of sales, and your seller rating. Request a data export from Felt Support in your cancellation email. These records protect you if disputes arise after closure.
Comparison: Felt versus other new zealand seller platforms
If you are deciding whether to cancel Felt and move to another platform, this comparison may help guide your choice.
| Feature | Felt | Trade Me | Facebook Marketplace |
|---|---|---|---|
| Listing fee | Yes (varies by tier) | Yes (auction-based) | No |
| Success fee (on sale) | Yes (percentage-based) | Yes (percentage-based) | No |
| Subscription required | No (pay-as-you-go) | No (pay-as-you-go) | No |
| Account cancellation | 1 week's notice required | Immediate via dashboard | Immediate via Facebook |
| Refunds on unsold listings | No (unless service fails) | Varies by auction type | N/A |
| Seller protections (New Zealand) | Consumer Guarantees Act applies | Consumer Guarantees Act applies | Limited (no trading licence) |
If Felt refuses to cancel your account: your escalation options
Most cancellation requests are processed without issue, but if Felt ignores your request, disputes your refund claim, or withholds funds, you have formal complaint channels.
Internal escalation with Felt
If you receive no response to your cancellation email within 10 business days, send a second email to Felt Support marked "URGENT: Escalation Required." Reference your original cancellation request (include the date), and state clearly: "I submitted a formal account cancellation request on [date] and have received no acknowledgment or confirmation. I require immediate written confirmation of my account closure status and the timeline for processing." Request a response within 3 business days. Save this follow-up email and any response.
Commerce commission complaint (New zealand)
If Felt continues to ignore your cancellation request or refuses to refund disputed fees, you can lodge a formal complaint with the Commerce Commission under the Consumer Guarantees Act (1993) or Fair Trading Act (1986). To initiate a complaint, visit the Commerce Commission website (comcom.govt.nz), download the complaints form, and submit evidence of your cancellation request, Felt's failure to respond, and any disputed charges. The Commerce Commission will investigate at no cost to you and can compel Felt to cancel your account or refund disputed fees. Yafee recommends filing a Commerce Commission complaint only after Felt has refused to respond for 14 days or has explicitly rejected your refund claim in writing.
Chargeback or payment reversal through your bank
If Felt continues charging your bank account or credit card after you have requested cancellation, contact your bank immediately. Provide your bank with a copy of your cancellation email to Felt and request a chargeback or payment reversal for any charges applied after your cancellation request date. Your bank can reverse unauthorised charges under New Zealand banking codes and consumer law. This step is a final resort but remains your right if Felt ignores your formal cancellation request.
Final checklist: ensuring your Felt cancellation is complete
Use this checklist to confirm you have taken all necessary steps to cancel your Felt account and protect your interests.
- Account type identified: I have confirmed whether I hold a magazine subscription (app store) or a seller account (web platform).
- Cancellation method selected: I know exactly which steps to follow based on my account type.
- Earnings verified: I have checked my payout status and confirmed all funds have cleared to my bank account.
- Data backed up: I have taken screenshots of my transaction history, seller ratings, and account dashboard before closure.
- Cancellation request sent: I have submitted a formal written cancellation email to Felt Support with my full details and a clear closure date.
- Confirmation received: Felt has sent me email confirmation of my cancellation request and the one-week processing timeline.
- One-week period elapsed: I have waited the full notice period before expecting account access to be revoked.
- Account closure verified: I have attempted to log into my Felt account after the closure date and confirmed the login fails or prompts account recreation.
- All correspondence saved: I have saved and filed every email exchange with Felt Support in a secure folder for future reference or dispute resolution.
- No further charges: I have monitored my bank account for 30 days after closure to confirm no additional charges appear.
Summary and next steps
Cancelling your Felt account in New Zealand is a structured process governed by their one-week notice requirement and your statutory consumer rights under the Consumer Guarantees Act (1993) and Fair Trading Act (1986). Your first step is to identify your account type-magazine subscription via app store or seller account via web platform-then follow the specific cancellation steps outlined above. For app-store subscriptions, cancel through your device settings immediately. For seller accounts, contact Felt Support with a formal written request and allow one week for processing. Protect yourself by documenting all communications, verifying your earnings are paid before closure, and keeping records of your account history. If Felt refuses to cancel or disputes your refund claim, you can escalate to the Commerce Commission, which enforces consumer protection law in New Zealand.
Yafee has guided thousands of New Zealand consumers through platform cancellations and refund disputes, ensuring they understand their rights and follow the correct procedure. Whether you are leaving Felt due to profitability concerns, business relocation, or dissatisfaction with the service, your legal protections remain strong. Visit Yafee.com today to access additional guides on cancelling other services, understanding your consumer rights, and resolving disputes with digital platforms. Yafee's step-by-step approach and legal framework guidance have helped countless New Zealand sellers cancel accounts confidently and recover funds they were owed. Take action now-the sooner you submit your cancellation request to Felt, the sooner you can redirect your energy to a platform that better serves your business.