How to cancel Hong Leong Assurance in malaysia and stop unwanted charges
What Hong Leong Assurance is and why cancellation matters
Hong Leong Assurance is a Malaysian life and health insurance provider that offers recurring monthly and annual protection plans, not a traditional app-based subscription service. Understanding what you own before you cancel is the first step to protecting yourself from unexpected charges after termination.
Hong Leong Assurance products at a glance
Hong Leong Assurance operates as a regulated life insurance company under Malaysian law, offering recurring protection products with premiums ranging from as low as RM5.00 per month. The company structures its offerings around core insurance segments rather than app-store subscriptions, which means your cancellation process involves policy-servicing channels, not app stores or digital marketplaces.
The company publishes customer service contact details as follows:
- Phone: +603-7650 1288
- Email: [email protected]
- Service hours: Monday to Friday, 9am to 6pm Malaysia Time
- Support page: hla.com.my (Malaysia support section)
Yafee recommends saving these contact details immediately, as you will need them to initiate your cancellation formally.
Common plans and their monthly costs
Hong Leong Assurance structures its product line around specific protection needs. The following table outlines typical plans and their recurring monthly premiums:
| Plan name |
Monthly premium |
Coverage type |
| Life Protector |
RM5.00 |
Life cover and accidental disability |
| Hospital Shield Plus |
RM16.00 |
Hospital inpatient protection |
| Hospitalisation Income Shield |
RM60.00 |
Daily hospital income replacement |
| Other health and life variants |
Varies |
Combination and customised plans |
These are pure protection products, meaning they do not typically build cash value or investment components. When you cancel, you forfeit future coverage. Some policies may include a grace period or surrender value depending on the contract terms, which you must verify with the company before submitting your cancellation.
Your legal position and consumer rights in malaysia
Your right to cancel a life insurance policy in Malaysia is grounded in the Consumer Protection Act 1999 and the Financial Services Act 2013, both of which protect policyholders from unfair contractual terms and enforce transparency in insurance contracts.
What the law guarantees you
The Consumer Protection Act 1999 establishes that every consumer contract-including insurance policies-must contain clear information about the consumer's right to cancel. Furthermore, the Act mandates a statutory cooling-off period during which you may withdraw from the contract without penalty.
In accordance with Bank Negara Malaysia guidelines and standard insurance industry practice in Malaysia, life insurance policies issued by licensed insurers like Hong Leong Assurance must offer a minimum 14-day cooling-off period from the policy inception date or receipt of the policy document, whichever is later. During this period, you may cancel and recover your full premium payment without question.
Your legal position: If you cancel within the statutory 14-day period, you have an unconditional right to recover your full premium. After the cooling-off period, your right to cancel remains, but the company may deduct administrative costs and retain a portion of your premium. You are entitled to a clear, written explanation of any deductions. Yafee advises keeping all correspondence in writing to establish a documented trail if a dispute arises.
Enforcement and escalation routes
If Hong Leong Assurance refuses to cancel your policy or delays your refund beyond 30 days, you may lodge a formal complaint with Bank Negara Malaysia (BNM), the central bank and primary financial services regulator in Malaysia. BNM operates the Financial Services Ombudsman scheme, which investigates consumer grievances against licensed insurers at no cost to you.
You may also escalate to the Ombudsman for Financial Services, which oversees disputes between financial service providers and consumers. The company is obligated to respond to your cancellation request within 14 calendar days. If it does not, or if it refuses without valid legal cause, you have grounds to lodge a formal complaint with BNM.
Methods to cancel your Hong Leong Assurance policy
Hong Leong Assurance does not publish a self-service online cancellation portal on its main website, so your cancellation must proceed through formal customer service channels using written communication to establish a clear record.
Cancellation via written letter or email
The most reliable and legally protective method is to submit a cancellation request in writing directly to Hong Leong Assurance's customer service team. A written request creates an auditable record and triggers the company's statutory obligation to respond and confirm the cancellation date.
Send your cancellation request to:
- Email: [email protected]
- Postal address (primary customer service location): Level 3, Tower B, PJ City Development, Petaling Jaya, Selangor, Malaysia
- Alternative registered office: Menara Hong Leong, Kuala Lumpur (as shown on your policy document)
Yafee recommends email as your primary channel because it generates an automatic timestamp and delivery confirmation. However, if the company is slow to respond, follow up with a registered letter to the postal address to create additional documentary evidence.
Cancellation via telephone and follow-up confirmation
You may initiate your cancellation request by calling +603-7650 1288 during business hours (Monday to Friday, 9am to 6pm). Nevertheless, telephone cancellation alone is not sufficient because you will have no written record. After speaking with a customer service representative, always send a follow-up email confirming the conversation and requesting written cancellation confirmation within 5 business days.
In your follow-up email, include the date and time of your phone call, the name of the representative (if provided), and the policy number and plan name you discussed. This creates a paper trail that protects you if the company later claims it never received a cancellation request.
Step-by-step cancellation procedure
Follow this structured process to cancel your Hong Leong Assurance policy without losing track of critical dates or documentation.
Step one: gather your policy and payment information
Before contacting Hong Leong Assurance, assemble the following documents and details:
-
Your policy number - located on your policy document or latest premium statement.
- Screenshot or photograph the policy number exactly as printed.
- Write it down separately so you do not misquote it to customer service.
-
Your latest premium payment receipt or bank statement - showing the exact deduction amount and date.
- If your plan costs RM5.00, RM16.00, or RM60.00 monthly, confirm the exact recurring deduction date from your bank statement.
- Note the date of your most recent charge.
-
Your identification details - Malaysian NRIC number and full name as recorded on the policy.
- Customer service will request these to verify your identity before confirming cancellation.
-
Your contact email and phone number - the ones linked to the policy account.
- Ensure these are current and check them regularly after submission.
-
Policy inception date and product name - critical for determining whether you are within the 14-day cooling-off period.
- For example, "Life Protector" or "Hospital Shield Plus".
- Check your policy document for the exact product designation.
Yafee strongly recommends taking clear screenshots or photographs of all payment receipts and policy statements before you submit your cancellation request. These serve as irrefutable evidence if the company later disputes the cancellation date or levies unexpected charges.
Step two: draft your written cancellation request
Compose a clear, formal email or letter that includes the following elements:
-
Your full name and NRIC number - exactly as they appear on the policy.
-
Your policy number - the primary identifier for your contract.
-
The policy plan name - for example, "Life Protector" or "Hospital Shield Plus".
-
Your explicit cancellation instruction - use clear language such as "I hereby request the cancellation of my policy effective immediately" or "Please cancel my policy as of [specific date]".
-
Your preferred cancellation date - you may request cancellation effective the date of your letter or a future date, but the company must honour a request for immediate cancellation.
-
Your contact details - phone number and email address where you can be reached for confirmation.
-
A request for written confirmation - ask the company to confirm cancellation in writing within 5 business days, including the effective cancellation date and any refund or surrender value payable.
Example opening: "I write to formally request the cancellation of my Hong Leong Assurance policy, policy number [YOUR_NUMBER], effective [DATE]. Please confirm this cancellation in writing within 5 business days."
Step three: submit your cancellation request
Send your cancellation request via email to [email protected]. In the subject line, write "CANCELLATION REQUEST - [YOUR_POLICY_NUMBER]" to ensure the email reaches the correct department and is flagged as urgent.
Furthermore, if you do not receive an automated acknowledgement within 2 business hours, follow up with a phone call to +603-7650 1288 to confirm the email was received. Ask for the representative's name and the ticket or reference number assigned to your cancellation request. Note this reference number in your personal records.
As an additional safeguard, if you do not receive a substantive response (not merely an automated acknowledgement) within 5 business days, send a follow-up email with the subject line "URGENT - CANCELLATION REQUEST FOLLOW-UP - [YOUR_POLICY_NUMBER]". This demonstrates good faith and creates a timestamped record of your persistence if you later need to escalate to BNM.
Step four: obtain written cancellation confirmation
Hong Leong Assurance must provide written confirmation of your cancellation within 14 calendar days of receiving your request. This confirmation should include:
-
The cancellation effective date - the date on which your policy coverage ends and no further premiums are due.
-
Any refund or surrender value payable - particularly important if you cancel within the 14-day cooling-off period or if your policy includes a cash value component.
-
The reason for any deductions - if the company withholds part of your premium, it must explain which fees or costs justify the deduction.
-
The bank account or method for refund payment - confirm that refunds will be credited to your original payment method.
-
A reference number - for tracking purposes and future disputes.
Store this confirmation email or letter securely. Do not delete it, and consider saving a printed copy. You will need this document if you later dispute charges or file a complaint with BNM.
Step five: verify that charges have stopped
Check your bank statement or credit card statement on the next scheduled payment date following the cancellation effective date. Confirm that no new premium deduction has occurred. If Hong Leong Assurance continues to charge you after the confirmed cancellation date, contact your bank or card issuer immediately to dispute the charge and request a refund. Simultaneously, send a formal complaint email to Hong Leong Assurance and BNM with copies of the cancellation confirmation and proof of unauthorised charges.
Refund timeline and payment process
Your refund entitlement depends on when you cancel relative to the 14-day cooling-off period and whether your policy includes a surrender value.
Refunds within the cooling-off period
If you submit your cancellation request within 14 calendar days of the policy inception date, or within 14 days of receiving your policy document (whichever is later), you are entitled to a full refund of all premiums paid. The company may not deduct administrative fees, underwriting costs, or any other charges during the cooling-off period. This is a mandatory consumer protection under the Consumer Protection Act 1999.
Hong Leong Assurance must process this refund within 30 calendar days of receiving your cancellation request. The refund should be credited to your original payment method (debit card, credit card, or bank transfer account) at no cost to you.
Refunds after the cooling-off period
Once the 14-day cooling-off period has expired, your right to a full refund no longer applies automatically. Nevertheless, you retain the right to cancel your policy. The company may deduct reasonable administrative and claims-handling costs, and it may retain a portion of your premium as a surrender fee, depending on the terms specified in your policy document.
You are entitled to a detailed written explanation of all deductions. Common deductions include policy administration fees (typically RM10 to RM50) and an underwriting fee (typically 5 to 10 percent of annual premium). If the stated deductions exceed what your policy contract permits, you may dispute the calculation and lodge a complaint with BNM.
Refunds after the cooling-off period should still be processed within 30 calendar days. If the company delays beyond 30 days without valid reason, it has breached its statutory obligation to process refunds promptly.
Checking your refund status
After you receive written cancellation confirmation, contact Hong Leong Assurance 3 weeks later if you have not received your refund. Ask for the exact amount to be refunded, the bank account to which it will be credited, and the expected payment date. Yafee advises requesting this information in writing (via email) so you have a record of the company's refund commitment. If the refund does not arrive within 30 days of your cancellation request, escalate to BNM and your bank's dispute resolution team.
Pricing table and plan comparison
Use this table to review the main Hong Leong Assurance products and confirm which plan you are cancelling:
| Plan |
Monthly cost |
Key coverage |
Cancellation priority |
| Life Protector |
RM5.00 |
Life cover, accidental death |
Low - minimal cost |
| Hospital Shield Plus |
RM16.00 |
Hospital inpatient coverage |
Medium - healthcare protection |
| Hospitalisation Income Shield |
RM60.00 |
Daily hospital income benefit |
Medium-high - larger commitment |
| Other variants (customised) |
Varies |
Combination protection |
Depends on personal needs |
After cancellation: what happens next
Cancellation is the beginning of a short administrative process, not the end. Stay vigilant during the first 60 days after your cancellation effective date.
Coverage ends immediately
On the effective cancellation date stated in your confirmation letter, your policy ceases and you are no longer covered by Hong Leong Assurance. You are not entitled to claim benefits for any event occurring after this date, even if the event begins before cancellation. For example, if you cancel your Hospital Shield Plus on 30 September and you are hospitalised on 1 October, Hong Leong Assurance will deny your claim because the policy had already terminated.
If you have dependent beneficiaries or family members relying on your life cover, ensure you have arranged alternative coverage before the cancellation effective date.
Monitor your bank statement for 60 days
Check your bank statement carefully for the two billing cycles following your cancellation effective date. Confirm that no further premiums are deducted. If a charge appears after cancellation, contact your bank immediately and request a refund. Simultaneously, email Hong Leong Assurance and quote the cancellation reference number and confirmation date, stating that you have already cancelled and that this charge is unauthorised.
Do not assume the charge is an error and ignore it. Disputed charges must be reported to your bank within 60 days of the transaction in order for the bank to investigate and potentially reverse the charge.
Keep all documentation indefinitely
Archive your cancellation confirmation email, refund confirmation (once received), and all related correspondence in a dedicated folder or document management system. Insurance disputes can arise months or years after cancellation, particularly if the company misrepresents when it received your cancellation request or disputes the refund amount. Yafee recommends printing your cancellation confirmation and storing it alongside your policy document for at least 7 years (the standard period for financial record retention in Malaysia).
Common mistakes that delay or prevent cancellation
Cancelling an insurance policy is straightforward if you follow the right procedure, but several common errors create unnecessary delays and frustration.
Mistake one: contacting the wrong department or using the wrong email address
Hong Leong Assurance operates multiple departments: claims, underwriting, customer service, and complaints. If you send your cancellation request to a general mailbox or a wrong department email, your request may be misdirected or lost. Always confirm that you are sending your cancellation to [email protected] and include "CANCELLATION REQUEST" in the subject line to trigger proper prioritisation.
Mistake two: calling the company but not following up in writing
A telephone conversation creates no documentary record. If you cancel by phone but do not follow up with an email, the company may claim it never received a cancellation request. Always submit at least one written cancellation request (email or letter) and keep a copy for yourself.
Mistake three: not verifying whether you are in the cooling-off period
If you cancel within 14 days of policy inception, you receive a full refund. If you cancel after 14 days, the company may deduct fees. Many customers are surprised by deductions and file complaints unnecessarily. Check your policy document for the inception date and confirm whether you are still within the protected cooling-off window before submitting your cancellation.
Mistake four: cancelling without noting the next scheduled payment date
If your premium deduction is scheduled for the 15th of each month and you cancel on the 14th, the company may argue that the next payment is already committed and cannot be reversed. To avoid this, cancel at least 5 business days before your next scheduled payment date. This gives the company time to process your cancellation before your payment gateway debits your account.
Mistake five: assuming the cancellation is complete without receiving written confirmation
The company sending you an acknowledgement email does not mean your cancellation is finalised. You must receive explicit written confirmation that includes the effective cancellation date, refund amount (if any), and reference number. If you do not have this within 5 business days, follow up.
Practical checklist for cancellation
Use this checklist to ensure you have completed every necessary step before and after cancellation:
| Task |
Completed |
Notes |
| 1. Gathered policy number, NRIC, and latest payment receipt |
☐ |
Keep copies for records |
| 2. Calculated cancellation date relative to cooling-off period |
☐ |
Within 14 days = full refund eligible |
| 3. Submitted written cancellation request to [email protected] |
☐ |
Include subject line: "CANCELLATION REQUEST - [POLICY_NUMBER]" |
| 4. Received acknowledgement from customer service |
☐ |
Should arrive within 2 hours via email |
| 5. Received formal written cancellation confirmation with effective date and refund amount |
☐ |
Must arrive within 14 days; keep permanently |
| 6. Verified that no premiums are charged after the effective cancellation date |
☐ |
Check bank statement 2 billing cycles after cancellation |
Use the following contact details to submit your cancellation request or escalate a complaint if the company does not respond promptly.
Primary customer service contact
Send all cancellation requests and follow-up communications to:
- Email: [email protected]
- Phone: +603-7650 1288 (Monday to Friday, 9am to 6pm Malaysia Time)
- Postal address (primary customer service): Level 3, Tower B, PJ City Development, Petaling Jaya, Selangor, Malaysia
Registered office addresses for formal correspondence
If the primary customer service address does not respond within 7 business days, send a registered letter to the company's registered head office:
- Menara Hong Leong: Kuala Lumpur, Malaysia (registered office address as shown on your policy document)
- Alternative: Menara HLA, Malaysia (official legal address for formal notices)
When sending correspondence to a registered office, use registered mail with a proof-of-delivery receipt so you can demonstrate that the company received your cancellation notice.
Escalation to the financial regulator
If Hong Leong Assurance fails to cancel your policy, refuses to refund your premium, or continues to charge you after cancellation, escalate your complaint to:
- Bank Negara Malaysia (BNM) - Financial Services Ombudsman
- Ombudsman for Financial Services Malaysia (OFS) - independent dispute resolution scheme
- Your bank or credit card issuer - for unauthorised charges after cancellation date
BNM and OFS investigate complaints at no cost to you. Lodge your complaint online via the OFS website or contact BNM directly with copies of all cancellation correspondence and proof of non-compliance.
Summary and next steps
Cancelling your Hong Leong Assurance policy is a legally straightforward process grounded in the Consumer Protection Act 1999 and supported by robust regulatory oversight from Bank Negara Malaysia. The key to a smooth cancellation is submitting a clear, written request to the correct customer service email, verifying the effective cancellation date, and confirming that no further charges appear on your account.
The Consumer Protection Act 1999 guarantees your right to cancel at any time and protects you from charges after your cancellation effective date. If the company refuses to cancel, delays your refund, or continues charging you unlawfully, you have formal escalation routes through BNM and the Ombudsman for Financial Services, both of which operate free dispute resolution schemes.
Yafee has helped thousands of consumers cancel insurance policies, subscriptions, and recurring services across Malaysia by providing clear legal guidance and practical procedures that protect your rights. Follow the step-by-step process outlined above, keep all documentation, and escalate immediately if the company fails to respond or comply with your cancellation request.
Begin your cancellation today by gathering your policy details and sending a formal written request to [email protected]. Your legal right to cancel is absolute, and Yafee's structured approach ensures the company honours that right without delay or hidden deductions.