How to cancel Finch and reclaim control of your mental wellness app
Understanding Finch before you cancel
Finch is a subscription-based mental wellness application available on iOS, Android and web platforms that guides you through mood tracking, journaling and personal growth exercises. The service operates on a freemium model with optional paid tiers-monthly, annual and lifetime plans-that you purchase through Apple App Store, Google Play or Finch's website directly. If you have signed up for Finch Plus or Guardians and want to stop paying, Yafee is here to walk you through every cancellation method without confusion or hidden charges.
Where Finch operates and how billing works
You access Finch across three primary platforms. iOS users subscribe through Apple App Store, Android users through Google Play, and web users either through Finch's website directly or via the Guardians family subscription plan. Each platform handles your billing independently, which means your cancellation method depends on where you originally subscribed.
This separation matters because Apple, Google and Finch process refunds under different rules, and you must cancel through the exact channel where you paid. We recommend checking your bank or email receipts now to confirm whether you subscribed via App Store, Google Play or Finch's website.
Current Finch pricing in south africa
| Plan |
Price (ZAR) |
Billing cycle |
Key features |
| Finch free |
R0 |
Always free |
Basic mood tracking, limited exercises |
| Finch Plus (monthly) |
R69-R99 |
Monthly (auto-renews) |
Full exercise library, ad-free experience |
| Finch Plus (annual) |
R549-R699 |
Yearly (auto-renews) |
20-30% discount versus monthly |
| Finch Plus (lifetime) |
R999-R1,299 |
One-time purchase |
Permanent access, no renewal |
| Guardians (web family plan) |
R199-R299/month |
Monthly (email cancellation) |
Family oversight of teen wellness |
If you have purchased a lifetime plan, you own it permanently and do not need to cancel anything. Annual and monthly plans auto-renew, so you must cancel before the next billing date to avoid being charged.
Your consumer rights when cancelling Finch in south africa
South African consumer law protects you when you cancel digital subscriptions, and knowing your rights strengthens your position if Finch or the app stores refuse your refund.
Consumer protection act and cooling-off periods
The South African Consumer Protection Act (CPA) gives you a 14-day cooling-off period from purchase or service delivery for distance contracts-including app subscriptions. If you purchased Finch Plus and changed your mind within 14 days without using most features, you have a legal right to request a refund, even if Finch's terms say otherwise.
This right applies only to direct Finch purchases via their website and not to App Store or Google Play purchases, which fall under Apple and Google's refund policies instead. You should document the purchase date and your cancellation request in writing for your records.
Your legal position: If you purchased directly from Finch within 14 days and want to withdraw, section 16 of the CPA gives you the right to cancel without penalty. You must notify Finch in writing via email to [email protected]. If Finch refuses, you can escalate to the National Consumer Commission (NCC) at www.ncc.org.za for dispute resolution.
Unjust billing and dispute resolution
If you were charged after cancellation, did not authorise a charge, or were enrolled in a trial without clear consent, you can dispute the transaction with your bank or payment provider under South African consumer law. Most banks will reverse charges within 30 days if you provide evidence such as email confirmations and screenshots of app settings.
If Finch or the app store refuses your refund request, escalate to the National Consumer Commission (NCC), the independent body that enforces consumer protection law in South Africa. The NCC can order Finch to refund your money if the company has breached the CPA.
Why you might want to cancel Finch
You may decide to cancel Finch for several legitimate reasons: the app no longer meets your mental wellness needs, the subscription cost has become unaffordable, you prefer alternative apps, or you simply want to take a break from digital wellness tracking.
Whatever your reason, you have the right to cancel without justifying your decision to Finch or the app platform. Yafee recognises that your subscription choices should always be yours to make and unmake. The process is straightforward once you know which platform holds your subscription.
How to cancel Finch plus via apple app store
If you subscribed to Finch Plus through Apple App Store on an iPhone or iPad, you must cancel through Apple's subscription management portal, not within the Finch app itself.
Step 1: open your apple account settings
- On your iPhone or iPad, open the Settings app.
- Tap your name at the top of the screen.
- Tap Subscriptions.
Step 2: find and select Finch
- Scroll through your active subscriptions and locate Finch.
- Tap on Finch to open the subscription details.
Step 3: cancel your subscription
- Tap Cancel Subscription (or Edit Subscription, then Cancel).
- Confirm the cancellation by selecting the reason for cancellation if prompted.
- Apple will display a confirmation message with your cancellation date.
Your subscription will remain active until the end of the current billing period. You will lose access to Finch Plus features on the date shown in the confirmation. Apple will not charge you after this date.
How to cancel Finch plus via google play store
If you subscribed to Finch Plus on Android, you cancel through Google Play Store. The process differs slightly from Apple but is equally straightforward.
Step 1: open google play store
- On your Android device, open Google Play Store.
- Tap your profile icon in the top right corner.
- Select Subscriptions from the menu.
Step 2: locate Finch in your subscriptions
- Scroll to find Finch in your list of active subscriptions.
- Tap on Finch to view your subscription details.
Step 3: cancel your subscription
- Tap Cancel subscription at the bottom of the screen.
- Select your reason for cancelling (optional but helpful feedback).
- Confirm the cancellation.
Google will show you the exact date your subscription will end. You will keep access to Finch Plus until that date. After that date, your account reverts to the free version, and Google will not charge you again.
How to cancel Finch plus via their website
If you subscribed directly through Finch's website using a credit card or debit card, you must email their support team because Finch does not provide a self-service cancellation portal.
Step 1: gather your account information
- Locate your Finch account email address (the one you used to sign up).
- Find your original purchase receipt or transaction confirmation in your email or bank statement.
- Write down the date you started your subscription.
Step 2: compose your cancellation email
- Open your email client and create a new message to [email protected].
- Use the subject line: "Finch Plus subscription cancellation request".
- In the email body, include:
- Your full name as it appears on your Finch account.
- The email address associated with your Finch account.
- Your subscription type (monthly, annual or lifetime).
- The date you started your subscription.
- A clear statement that you want to cancel your subscription effective immediately.
Step 3: send and monitor for confirmation
- Send the email to [email protected].
- Keep a copy of the email in your sent folder.
- Expect a response from Finch within 3-5 business days confirming your cancellation.
- If you do not receive a response within 5 days, send a follow-up email.
Yafee advises you to take a screenshot of the confirmation email once you receive it. This document protects you if Finch attempts to charge you again after your cancellation.
How to cancel guardians (family plan)
Guardians is Finch's web-based family subscription plan that allows parents or guardians to monitor teen wellness. Cancellation of this plan differs from individual Finch Plus cancellations.
Step 1: access your guardians account
- Log into the Finch Guardians portal on your web browser.
- Navigate to Account Settings or Billing.
Step 2: request cancellation via email
- If no self-service cancellation option appears, email [email protected] with the subject "Guardians subscription cancellation".
- Include your account email and the names of all family members on the plan.
- State your cancellation effective date.
Guardians cancellations are handled manually by Finch's support team and typically take 5-7 business days to process.
Refunds and what to expect after cancellation
Your ability to receive a refund depends on when you cancel relative to your billing cycle and whether you purchased through Apple, Google or Finch directly.
Refund eligibility under south african law
The Consumer Protection Act permits you to request a full refund if you cancel within 14 days of purchase and have not substantially used the service. If you cancel after 14 days, you are entitled to pro-rata refunds only if your local law or the payment processor's policy permits it. Apple and Google typically do not offer pro-rata refunds but will reverse charges if you dispute unauthorised transactions.
What happens to your data after cancellation
- Your account data (mood logs, journaling entries, progress) will remain in Finch's system if you keep the app installed.
- Once your subscription ends, you cannot access Finch Plus features but retain access to the free version.
- If you uninstall the app, you will lose offline access to your data but can reinstall and log back in at any time.
- Finch does not automatically delete your data upon cancellation; you must request account deletion separately if you want all personal data removed.
Cancellation timeline and final billing
If your subscription renews monthly on the 15th of each month and you cancel on the 10th, your account remains active until the 15th. You will not be charged on the next renewal date. If you cancel on the 20th (after renewal), you have already been charged for that month and cannot recover it unless you meet the 14-day cooling-off threshold or dispute an unauthorised charge with your bank.
Yafee recommends cancelling at least three days before your next billing date to ensure the cancellation processes in time.
Common mistakes to avoid when cancelling Finch
Cancelling your subscription should be worry-free, and avoiding these common errors will protect your account and finances.
Mistake 1: cancelling within the app instead of through the platform
Deleting the Finch app does not cancel your subscription. You must use Apple Settings, Google Play Store or email [email protected]. If you only delete the app, Finch will continue charging you monthly or annually until you formally cancel through the correct channel.
Mistake 2: failing to track your cancellation proof
Always save confirmation emails, screenshots of cancellation screens or support responses. If Finch charges you after you believe you have cancelled, you will need this evidence to dispute the charge with your bank or escalate to the National Consumer Commission.
Mistake 3: cancelling too close to your billing date
Technical delays may prevent your cancellation from processing before your next charge. Cancel at least three to five business days before your renewal date. If you are charged after cancellation, request an immediate refund with your cancellation confirmation as proof.
Mistake 4: not checking which platform holds your subscription
If you cannot remember whether you subscribed via App Store, Google Play or the Finch website, check your email receipts or bank statement. Cancelling through the wrong platform will not stop your charges.
Escalation: what to do if Finch refuses to cancel
In rare cases, Finch may claim your subscription cannot be cancelled or may ignore your cancellation request. You have legal remedies.
Step 1: request written confirmation of refusal
If Finch refuses to cancel via email, reply asking for a written explanation of why they cannot process your cancellation. This creates a documented record of their refusal.
Step 2: dispute the charge with your bank
Contact your bank or payment processor immediately and explain that you requested cancellation but Finch refused. Most banks will reverse unauthorised or disputed charges within 30 days if you provide evidence of your cancellation request.
Step 3: lodge a complaint with the national consumer commission
If your bank does not refund you and Finch ignores your cancellation request, file a formal complaint with the National Consumer Commission at www.ncc.org.za. The NCC will investigate whether Finch has violated the Consumer Protection Act and can order Finch to refund you and pay a penalty.
Yafee has helped thousands of consumers navigate subscription cancellations and enforce their consumer rights. Do not accept a refusal to cancel if you have complied with the correct procedure.
Comparison: keeping versus cancelling Finch
| Factor |
Keep Finch Plus |
Cancel Finch Plus |
| Monthly cost |
R69-R99 (ongoing) |
R0 (free tier only) |
| Full feature access |
Yes, all exercises and journaling |
No, limited to free tier |
| Data retention |
Active account, full history |
Data remains, but no new premium features |
| Refund opportunity |
N/A |
Within 14 days of purchase |
Finch does not provide a physical postal address for subscription cancellation. All cancellation inquiries must be directed to their email support team or handled through Apple App Store, Google Play Store or the Finch website portal.
Official contact information
Email: [email protected]
Finch headquarters (Los Angeles, USA): This address is for administrative purposes only and is not used for subscription cancellations.
Web-based support: Log into your Finch account and use the in-app help feature for non-cancellation inquiries.
Yafee strongly advises against sending postal letters or attempting to contact Finch through social media for cancellation. Email to [email protected] is the official and most reliable channel for all subscription changes.
Summary and next steps
Cancelling Finch is a straightforward process once you identify your subscription platform. If you subscribed via Apple App Store, cancel through Settings on your iPhone. If you subscribed via Google Play Store, cancel through the Google Play app on Android. If you subscribed directly through Finch's website, email [email protected] with your account details.
South African consumer law protects your right to cancel within 14 days and dispute unauthorised charges. Keep all cancellation confirmations and contact details for your records. If Finch refuses to cancel after you have followed the correct procedure, you can dispute the charge with your bank or lodge a complaint with the National Consumer Commission.
Yafee is committed to helping consumers understand their subscription rights and cancellation options across all major service providers. Whether you are cancelling Finch or another app-based subscription, your legal protections remain the same. Take action today using the clear steps outlined above, and reclaim control of your subscription costs and mental wellness journey.