How to cancel Liven in singapore: your rights and step-by-step guide
What is Liven and why you might cancel
Liven is a mobile-first dining platform that connects you with local restaurants, exclusive offers, and rewards across Singapore. The service operates via iOS and Android apps, plus a web portal, offering membership tiers with premium features such as advanced filters, priority support, and exclusive dining promotions. You may want to cancel because you no longer use premium features, subscription costs have become redundant, your dining habits have changed, or you are dissatisfied with service quality. Whatever your reason, cancellation should be straightforward and transparent. Yafee has created this guide to walk you through every cancellation method available in Singapore and to explain your legal rights under local consumer law.
Key features of liven's service
Liven's core offering includes restaurant discovery, rewards accumulation, membership-based discounts, and premium analytics. The premium tier unlocks additional restaurant filters, priority customer support, and exclusive promotional access. Most members subscribe directly via the Liven app, but some sign up through Google Play or the Apple App Store-a distinction that affects how and where you cancel.
Common reasons to cancel Liven
Users cancel Liven for overlapping subscription costs, unused premium analytics, changes in dining frequency, or frustration with customer service responsiveness. Yafee recognises that cancellation requests can sometimes be delayed or ignored, which is why documenting your request and knowing your legal position is essential.
Your consumer rights in singapore
Singapore's consumer protection framework sets specific safeguards for digital subscriptions, and you should understand what those safeguards mean for your Liven membership.
Consumer protection (Fair trading) act and digital subscriptions
Under the Consumer Protection (Fair Trading) Act (CPFTA), suppliers including Liven must provide you with clear information about subscription terms, auto-renewal conditions, and cancellation procedures before you purchase. You have the right to expect honest advertising and transparent pricing in Singapore Dollars (SGD). Liven must not use dark patterns-deliberately obscured cancellation buttons, hidden fees, or confusing menu navigation-to prevent you from cancelling.
Singapore does not mandate an automatic 14-day cooling-off period for digital subscriptions unless Liven voluntarily offers one. However, the CPFTA protects you from unfair contract terms. If Liven's cancellation process is deliberately obscured, fails to function, or the company continues charging you after you request cancellation, you can escalate your complaint to the Consumers Association of Singapore (CASE) or the Competition and Consumer Commission of Singapore (CCCS).
Your legal position
You have the right to cancel your Liven subscription at any time. Liven must acknowledge your cancellation request and cease billing within a reasonable timeframe (typically 1 to 3 business days). If Liven refuses to cancel, continues to charge you, or delays refunds without valid reason, this constitutes a breach of fair trading standards. You are entitled to lodge a complaint with CASE (telephone: 6100 0315; website: consumerassociation.org.sg) or contact the CCCS if Liven has engaged in anti-competitive conduct.
What to do if Liven refuses to cancel or refund
Document everything: your cancellation date, confirmation emails (or absence of confirmation), and bank statements showing unwanted charges. Contact CASE on 6100 0315 or visit consumerassociation.org.sg. They will assess your complaint and can intervene on your behalf if Liven has breached fair trading standards.
If you subscribed through Google Play or the Apple App Store, those platforms also offer dispute resolution. You can file a refund request directly with Google or Apple, which sometimes succeeds even if Liven's support does not. Furthermore, your credit card company or bank may reverse the charge if you dispute it as unauthorised.
Cancellation methods for Liven in singapore
Liven offers multiple cancellation routes depending on where and how you signed up; identifying your subscription source first accelerates the process.
Cancel via the Liven app or website
If you signed up directly through Liven's website or mobile app (not through Google Play or the Apple App Store), use the in-app cancellation method. This is the fastest and most direct route.
- Open the Liven app on your phone or visit the Liven website in a web browser.
- If using the app, log in with your registered email and password.
- If using the web portal, navigate to your account dashboard.
- Locate your account settings or membership section.
- On mobile, this is typically found in the main menu (hamburger icon or profile icon).
- On the web, click "Account" or "Settings" in the top navigation.
- Select "Subscription," "Membership," or "Billing" from the menu options.
- Look for a "Manage Subscription" or "View Plans" button.
- Select your active plan and click "Cancel Subscription" or "Downgrade to Free."
- Liven may ask you to confirm your reason for cancellation; you are not obliged to provide one, but doing so may help improve their service.
- Confirm your cancellation request when prompted.
- You should receive an on-screen confirmation message and an email confirmation to your registered address within minutes.
- Save or screenshot your confirmation for your records.
- This serves as proof of cancellation if you need to escalate a dispute later.
Cancel via email
If the in-app cancellation fails or you prefer to cancel in writing, contact Liven's support team directly by email. This method creates a written record of your request.
- Compose an email to [email protected].
- Use a clear subject line: "Cancellation Request - [Your Name] - [Your Email Address]"
- Include your full name, registered email address, and phone number associated with your Liven account.
- State your request clearly: "I request to cancel my Liven subscription effective immediately."
- You may optionally include your reason for cancellation, but this is not required.
- Send the email and retain a copy for your records.
- Do not rely on verbal requests; email creates an auditable trail.
- Wait for a response within 3 to 5 business days.
- Liven's support team should acknowledge your request and confirm cancellation in writing.
- If you do not receive a response, send a follow-up email and note the date.
- Verify your cancellation by checking your account dashboard.
- Log into the Liven app or website and confirm that your subscription status has changed to "cancelled" or "inactive."
- Monitor your bank statement for at least one billing cycle.
- Ensure that no further charges appear from Liven after your cancellation date.
Cancel via google play store (Android)
If you subscribed to Liven through the Google Play Store, you must cancel through Google's subscription management system, not through Liven directly. Cancelling only within the Liven app will not terminate your Google Play subscription.
- Open the Google Play Store app on your Android device.
- Tap your profile icon in the top right corner.
- Select "Manage subscriptions" from the dropdown menu.
- This will display all active subscriptions linked to your Google account.
- Locate "Liven" in your subscription list and tap it.
- You will see your subscription plan name, renewal date, and price.
- Tap "Cancel subscription" and follow the on-screen prompts.
- Google may offer a discounted renewal or ask you to complete a brief survey; you can skip these steps.
- Confirm your cancellation when Google asks for final confirmation.
- You will receive an email confirmation from Google; save this for your records.
- Verify cancellation by returning to "Manage subscriptions" and confirming that Liven no longer appears or is marked as "cancelled."
- Your subscription will remain active until the end of your current billing period; you will not be charged on the next renewal date.
Cancel via apple app store (iOS)
If you subscribed to Liven through the Apple App Store, you must cancel through Apple's subscription management system. In-app cancellation alone will not stop Apple from billing you.
- Open the Settings app on your iPhone or iPad.
- Tap your name at the top of the screen to access your Apple ID account.
- Select "Subscriptions" from the account menu.
- This displays all active subscriptions associated with your Apple ID.
- Tap "Liven" in your subscriptions list.
- You will see your plan details, renewal date, and billing history.
- Tap "Cancel Subscription" and confirm your choice when prompted.
- Apple may display retention offers or messages; you can dismiss these and proceed with cancellation.
- Confirm cancellation by returning to Settings and verifying that Liven no longer appears in your active subscriptions.
- Your access will continue until the end of your current billing period; no charge will occur on the next renewal date.
- Retain the cancellation confirmation screen or email for your records.
- Apple sends confirmation emails to your registered Apple ID email address.
Understanding liven's subscription pricing and billing
Your cancellation timeline depends partly on your billing cycle and subscription plan. The table below outlines Liven's typical pricing structure in Singapore Dollars (SGD).
| Subscription tier |
Monthly price (SGD) |
Renewal cycle |
Cancellation effect |
| Free tier |
$0.00 |
N/A (no billing) |
Downgrade to free; no refund applies |
| Premium (monthly) |
$9.99 to $14.99 |
Monthly (30 days) |
Access continues until end of paid month; no refund for partial month |
| Premium (annual) |
$99.99 to $149.99 |
Annually (365 days) |
Access continues until annual renewal date; refund policy varies |
| Corporate/Team (if applicable) |
Custom pricing |
Custom term |
Refer to your contract terms or contact [email protected] |
Note: Yafee recommends confirming the exact price for your region and plan type on the Liven app or website, as promotions and regional pricing may vary. Annual subscribers should be aware that Liven's refund policy for early cancellation may be more restrictive than monthly plans.
Refund policy and what to expect after cancellation
Liven's refund terms depend on your subscription type and timing of cancellation; understanding these terms prevents surprises.
Refund eligibility for monthly subscriptions
If you hold a monthly plan and cancel mid-month, you will retain access until your next billing date. Liven does not typically issue pro-rata refunds for partial months. Your cancellation takes effect on your renewal date; no charge will occur after that date. Consequently, if you cancel on day 5 of a 30-day cycle, you will keep your access for 25 more days without additional charge, but no partial refund is due.
Refund eligibility for annual subscriptions
Annual plans have stricter refund policies. If you cancel within 7 days of purchase, Liven may issue a full refund. After that window, Liven typically does not refund annual subscriptions. However, if Liven breaches fair trading standards-for example, by failing to disclose auto-renewal terms-you may be entitled to a refund via CASE or your credit card company.
Verification of cancellation
After you cancel, verify your status by logging back into the Liven app or website within 1 to 2 business days. Your subscription should display as "cancelled," "inactive," or "free tier." If your premium status persists or you are still charged, escalate immediately to [email protected] with your cancellation confirmation.
Credit card and payment disputes
If Liven continues to charge you after cancellation, contact your bank or credit card issuer and dispute the charge as unauthorised or unresolved service cancellation. Your bank can reverse the charge while you pursue a formal complaint with CASE. Yafee advises keeping all cancellation confirmations, emails, and bank statements as evidence.
Common mistakes when cancelling Liven
Cancellation disputes often stem from preventable errors; being aware of these pitfalls will protect you and accelerate resolution.
Mistake 1: cancelling only in the Liven app when you subscribed via google play or apple
Many users believe that uninstalling the Liven app or cancelling within the app stops all charges. This is incorrect if you subscribed through Google Play or Apple. You must cancel directly through Google or Apple's subscription managers, or charges will continue. Yafee emphasises: if you do not remember where you signed up, check your email receipts or bank statement for clues (Google Play receipts mention "Google," Apple receipts mention "Apple").
Mistake 2: assuming cancellation is immediate
Cancellation typically takes effect at the end of your current billing cycle, not immediately. If you are billed on the 15th of each month and cancel on the 10th, you will be charged again on the 15th, then the subscription will end. Plan your cancellation date accordingly if you want to avoid a final charge.
Mistake 3: not retaining proof of cancellation
If Liven disputes whether you cancelled and continues charging you, you will need written evidence. Screenshot your cancellation confirmation, save all emails, and note the date and time of cancellation. Without this documentation, CASE may find it harder to intervene on your behalf.
Mistake 4: ignoring unexpected charges after cancellation
If you see a charge from Liven after your cancellation date, act immediately. Contact [email protected], provide your cancellation confirmation, and ask for a reversal. If they do not respond within 5 business days, file a dispute with your bank and lodge a formal complaint with CASE. Waiting weeks to act weakens your position.
After cancellation: what happens to your account
Cancelling your Liven subscription does not automatically delete your account; your data and history remain accessible under your control.
Downgrade to the free tier
Cancelling your premium subscription automatically downgrades you to Liven's free tier. You retain your account, saved restaurants, and reward history, but lose access to premium features such as advanced filters and priority support. You can log in and browse free features at any time.
Account deletion (optional)
If you wish to permanently delete your Liven account, contact [email protected] and request complete account deletion. Include your full name and registered email address. Liven will delete your account within 10 to 15 business days. Note that this action is irreversible; you cannot recover deleted data.
Reactivation
If you downgrade to free but later decide to resubscribe, you can upgrade back to premium at any time without penalty. Your account history and rewards will be preserved. Nevertheless, you will not automatically receive a promotional discount unless Liven offers one at the time of reactivation.
Pricing and subscription comparison table
Use this table to compare your options and determine whether downgrading or cancelling is appropriate for your needs.
| Feature |
Free tier |
Premium (monthly) |
Premium (annual) |
| Restaurant discovery |
Yes |
Yes |
Yes |
| Rewards accumulation |
Yes |
Yes |
Yes |
| Advanced filters and analytics |
No |
Yes |
Yes |
| Priority customer support |
No |
Yes |
Yes |
| Exclusive dining offers |
Limited |
Full access |
Full access |
| Monthly cost |
$0.00 |
$9.99-$14.99 |
$8.33-$12.50 (annual divided by 12) |
If you use Liven infrequently or have shifted to competing platforms, downgrading to free may be more sensible than full cancellation. You preserve your account and can reactivate premium whenever you choose.
For cancellation requests, formal complaints, or account deletion enquiries, use the contact details below.
Primary cancellation contact
Email: [email protected]
Response time: 3 to 5 business days
Best use: Cancellation requests, billing disputes, account deletion
Registered business address (for formal correspondence)
Liven
120 Neil Road
Singapore 088855
Singapore
Use this address for formal letters or registered mail if email support does not respond within 10 business days.
Consumer complaint escalation
If Liven refuses to cancel or refund, escalate to:
Consumers Association of Singapore (CASE)
Telephone: 6100 0315
Website: consumerassociation.org.sg
Time to file: Within 12 months of the dispute
CASE will review your complaint and attempt to mediate between you and Liven. If Liven has breached the Consumer Protection (Fair Trading) Act, CASE can recommend enforcement action or support you in pursuing damages.
Further escalation: CCCS
If CASE mediation does not resolve the issue and you believe Liven has engaged in anti-competitive conduct (such as deliberately obscuring cancellation to trap users), file a complaint with:
Competition and Consumer Commission of Singapore (CCCS)
Website: cccs.gov.sg
Contact form: Available on their official website
Why you should act now to cancel Liven
Subscription services benefit from user inertia; the longer you delay, the more charges accumulate. If you have decided that Liven no longer serves your needs, cancelling today prevents further billing cycles and preserves your right to dispute unauthorised charges. Yafee has helped thousands of consumers navigate subscription cancellations across Singapore by providing clear, legally grounded guidance and practical steps. Your cancellation is your right, and this guide ensures you exercise it without confusion or delay.
In summary: identify where you subscribed (Liven app, Google Play, or Apple), follow the correct cancellation method for that platform, retain all confirmations, and monitor your bank statement to verify that charges cease. If Liven fails to honour your cancellation request, escalate to CASE immediately. Yafee remains committed to empowering you with transparent, legally accurate information so you can cancel with confidence and reclaim control of your digital subscriptions.