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Frequently asked questions
Cancel Ai Style By Dna: The Right Way
How to cancel AI Style by DNA and protect your subscription rights in new zealand
What AI Style by DNA is and how your subscription works
AI Style by DNA is a personalised fashion recommendation app that analyses your DNA, body type, and colour palette to suggest outfits tailored to your unique profile. The service uses image analysis and genetic insights to guide your wardrobe decisions, helping you shop with confidence according to your individual features and preferences.
The service operates on two distinct models: one-time purchases and auto-renewing subscriptions. You can buy standalone guides like the Palette and Body Type Guide as a single payment with permanent access, or you can subscribe to monthly, quarterly, half-yearly, or annual plans that unlock premium features. New Zealand users access AI Style by DNA through the Apple App Store or Google Play, depending on your device, and billing flows through your platform's native payment system.
Who operates AI Style by DNA
AI Style by DNA, S.L.U. is a company registered in Spain. This is significant because all formal legal correspondence and cancellation requests route to their Spanish office address, which you will find in the app's Terms of Use. In New Zealand, the app is distributed via Apple and Google's platforms, but the underlying company remains Spain-based. This arrangement means your cancellation request may take longer than you expect, and you will need to follow specific procedures outlined in their Spanish-registered terms.
Subscription versus one-time purchase model
Understanding which payment model you chose is essential before you cancel. One-time purchases grant indefinite access after a single payment and carry no renewal risk. Subscription plans renew automatically unless you actively cancel before each billing date. Many users begin with one plan and upgrade later, so review your app store account or payment history to confirm your current status. Consequently, your cancellation method will differ depending on which model applies to you.
Why you might want to cancel AI Style by DNA
Cancelling a subscription is a personal decision, and Yafee exists to ensure you understand exactly how to execute it without friction or hidden charges.
Common reasons for cancellation
Users typically cancel AI Style by DNA for three reasons: they discover alternative styling apps that better suit their needs, the app's recommendations do not align with their personal style or body type, or they determine the monthly cost no longer justifies their actual usage. Some subscribers sign up during trial or promotional periods and realise during the trial window that the service does not add value to their routine. Others cancel after a single billing cycle because the quality or quantity of recommendations fell short of expectations.
When cancellation makes financial sense
If you have used the app for one full billing cycle and determined it is not for you, cancelling before your next renewal date is critical. A single missed cancellation deadline will trigger an unwanted charge. If you are within a trial or promotional period and no longer wish to continue, cancelling immediately often avoids all charges entirely. If you have received a refund denial from Apple or Google and believe you have grounds to dispute it under New Zealand consumer law, cancelling and escalating through proper channels is your lawful next step. Yafee recommends checking your app store receipt or subscription settings to confirm your next billing date before you take any action.
Your legal position under new zealand consumer law
New Zealand's Consumer Guarantees Act 1993 and the Fair Trading Act 1986 grant you specific protections when you purchase services like AI Style by DNA, regardless of whether you buy through an app or a website.
What the consumer guarantees act protects
Under the Consumer Guarantees Act 1993, all services must be of acceptable quality, fit for purpose, and delivered with due care and skill. If AI Style by DNA fails to deliver on these standards-for example, the app crashes consistently, the DNA analysis produces misleading recommendations, or the service is unavailable for extended periods-you have grounds to request a refund, replacement, or remedy. The Act applies to all New Zealand consumers, even if you purchased through a third-party platform like Apple or Google.
Furthermore, the Fair Trading Act 1986 prohibits misleading conduct by traders. If AI Style by DNA's marketing claims about accuracy or results are not supported by your actual experience, you may have grounds to dispute the charge or demand a refund. These protections apply regardless of the app's Terms of Use.
Cooling-off rights and cancellation windows
New Zealand law does not mandate a statutory cooling-off period for all digital services, but the Consumer Guarantees Act allows you to cancel if the service is not delivered with due care and skill. Your app store provider (Apple or Google) may offer a brief refund window-typically 15 minutes to 15 days depending on the platform and whether this is your first purchase. Yafee recommends checking your receipt in the app store immediately after purchase to confirm any refund eligibility. If you are outside the refund window but believe the service does not meet legal standards, you can still escalate your complaint to the Commerce Commission (the New Zealand regulator responsible for enforcing consumer law) at comcom.govt.nz.
Your legal position
You have the right to cancel your AI Style by DNA subscription at any time. You cannot be forced to pay for services you do not use. If the company makes it deliberately difficult to cancel, this may breach the Fair Trading Act 1986. If you believe the app does not deliver the standard promised in marketing materials, you may be entitled to a refund under the Consumer Guarantees Act 1993. If AI Style by DNA or their payment processor (Apple or Google) refuses to acknowledge your cancellation request or reverses your cancellation, you can file a complaint with the Commerce Commission or seek legal advice.
How to cancel AI Style by DNA on your device
Your cancellation method depends on your device and your subscription payment method.
Cancel via apple app store (iPhone or iPad)
If you subscribe to AI Style by DNA through Apple's payment system, you must cancel through the App Store, not within the app itself. Open the Settings app on your device, tap your name at the top, select Subscriptions, find AI Style by DNA in the list, tap it, and select Cancel Subscription. You will see a confirmation screen explaining when your access will end. Confirm your cancellation. Apple will send you a confirmation email within minutes. Your access to premium features continues until your current billing period ends, and no further charges will be processed.
If you cannot locate the subscription in Settings, open the App Store app, tap your profile icon in the top right, scroll down to Subscriptions, and repeat the steps above. Take a screenshot of the cancellation confirmation screen for your records.
Cancel via google play (Android)
If you subscribe via Google Play on an Android device, open the Google Play app, tap your profile icon in the top right, select Payments and subscriptions, then Subscriptions, find AI Style by DNA, tap it, and select Cancel subscription. Google will ask you to confirm. Select the reason for cancellation (optional), then confirm. Google will send you a confirmation email. Your access continues until the end of your current billing period, after which the app will downgrade to free or become inaccessible, depending on the app's design.
If you cancel via the Google Play website instead, visit play.google.com, sign in to your account, scroll to Subscriptions, click AI Style by DNA, and select Cancel subscription. The outcome is identical.
Cancel via web browser (if applicable)
If AI Style by DNA has a web-based account portal or billing management page, you may be able to cancel directly from your browser. Log into your AI Style by DNA account on yafee.com or the company's website (if available), navigate to Account Settings or Subscriptions, and select Cancel Subscription. Follow the on-screen prompts to confirm. If the app does not offer web-based subscription management, you must cancel through your device's app store settings as described above.
Cancel directly with the company (formal method)
If you are unable to cancel through your app store or experience technical difficulties, you can submit a written cancellation request directly to AI Style by DNA at their registered office in Spain. Send an email to their support address (if listed in the app's Terms of Use) or mail a formal letter to their Spanish address. In your message, include your full name, email address associated with your account, account username or subscriber ID, the date your subscription began, and a clear statement that you wish to cancel your subscription effective immediately. Request written confirmation of your cancellation. Keep a copy of your request and any response for your records. Consequently, this method is slower than app store cancellation but creates a formal paper trail if you need to escalate a dispute.
What happens after you cancel AI Style by DNA
Cancelling your subscription is only the first step; understanding what comes next prevents confusion and unexpected charges.
Access after cancellation
Once you cancel, your access to premium features ends at the close of your current billing period. You do not receive an immediate refund for the remainder of your cycle; instead, your access simply expires when your next renewal date would have arrived. For example, if you cancel on the 10th of the month and your subscription renews on the 15th, you retain full access until the 15th at 23:59, then the app downgrades to free features (if available) or becomes inaccessible. Some users assume cancellation is instant; in reality, you pay for what you have already used.
Refund eligibility after cancellation
Cancelling does not automatically generate a refund for your current or past billing cycles. However, you may be eligible for a refund if: you cancel within your app store's refund window (typically 15 minutes to 15 days after purchase), you can demonstrate the app did not meet the standard promised in its marketing materials (under the Consumer Guarantees Act 1993), or you were charged without consent. If you believe you qualify for a refund, contact Apple or Google first, as they handle the refund process. If they refuse, escalate to the Commerce Commission with evidence of the company's misleading marketing or your evidence that the service did not meet legal standards. Yafee recommends retaining screenshots of the app's store listing and your account activity for at least three months after cancellation.
Account and data retention
Cancelling your subscription does not automatically delete your account or personal data. Your profile, DNA results, body type analysis, and colour palette may remain stored in AI Style by DNA's database indefinitely unless you request deletion under New Zealand's Privacy Act 2020. If you wish to have your data deleted, contact the company directly and request confirmation of deletion in writing. New Zealand privacy law gives companies reasonable time to comply-typically 20 working days. If the company does not respond or refuses without legal justification, you can file a complaint with the Privacy Commissioner at privacy.org.nz.
Refund options and dispute resolution
If cancellation is not your only goal and you believe you are entitled to a refund, understanding your options is essential.
Refund requests through app stores
Apple and Google both offer refund windows for app purchases and subscriptions. For Apple, you typically have 15 minutes after purchase, or up to 15 days if you request a refund from your account settings under a specific circumstance (e.g., accidental purchase or quality issue). For Google Play, the window is generally 15 minutes to 2 hours, but you can request a refund up to 48 hours after purchase if you provide a valid reason. To request a refund, go to your app store account, find the AI Style by DNA transaction, and select Request Refund. Provide a reason (e.g., "Service not as described" or "Did not use the service"). The platform will review your request and respond within 5 to 10 business days.
Chargeback and payment dispute
If the app store denies your refund and you believe the charge was unauthorised or the service was not delivered as promised, you can dispute the charge with your bank or credit card provider. This process, called a chargeback, asks your bank to investigate and reverse the transaction. Contact your bank's dispute team, provide evidence that AI Style by DNA did not meet legal standards or that the charge was unauthorised, and submit any supporting documentation (screenshots, terms of use, marketing claims). Your bank will contact the merchant and request a response. If your bank determines the claim is valid, they will refund the amount and mark the transaction as disputed. Consequently, this option is slower than in-app refunds but creates a formal record.
Complaint escalation to the commerce commission
If you have exhausted app store and bank refund options and believe AI Style by DNA has breached the Fair Trading Act 1986 or the Consumer Guarantees Act 1993, you can lodge a formal complaint with the Commerce Commission at comcom.govt.nz. The Commission investigates misleading marketing, unfair contract terms, and non-compliance with consumer law. Provide your account details, transaction history, copies of the app's marketing claims, and evidence that the service did not meet those claims. The Commission does not handle individual refunds directly; instead, it uses your complaint to identify patterns of misconduct and can take enforcement action against the company. This is a slower route but creates an official record and may result in industry-wide remedies.
Pricing and subscription options
Understanding the cost structure of AI Style by DNA helps you make informed cancellation and purchasing decisions.
| Plan type | Duration | NZD cost (approx.) | Auto-renewal | Cancellation window |
|---|---|---|---|---|
| Palette and Body Type Guide | One-time purchase | $9.99 - $14.99 | None | App store refund window only |
| Monthly subscription | 1 month | $4.99 - $7.99 | Yes | Cancel anytime before renewal |
| Quarterly subscription | 3 months | $12.99 - $19.99 | Yes | Cancel anytime before renewal |
| Half-yearly subscription | 6 months | $24.99 - $34.99 | Yes | Cancel anytime before renewal |
| Annual subscription | 12 months | $44.99 - $64.99 | Yes | Cancel anytime before renewal |
| Trial period (if offered) | 3-7 days | Free or reduced | Yes (unless cancelled) | Cancel within trial window for no charge |
Note: Pricing and plan options may vary by region and change without notice. Check your app store listing for current rates in NZD. Yafee recommends verifying your subscription plan and next billing date in your account settings before making any cancellation decision.
Common mistakes when cancelling AI Style by DNA
Cancelling is straightforward if you know the pitfalls; most users avoid unnecessary charges by being aware of these traps.
Mistake 1: deleting the app without cancelling the subscription
Deleting the AI Style by DNA app from your device does not cancel your subscription. Your subscription remains active in your app store account, and you will continue to be charged on your renewal date. Your credit card or payment method will be charged even if the app is no longer on your phone. Always cancel through your app store settings before you delete the app.
Mistake 2: missing your renewal date
Each subscription plan has a specific renewal date (usually the same day of the month you subscribed). If you cancel one day after your renewal, you have paid for a full new cycle and will not receive a refund for that cycle. Set a reminder in your phone's calendar for one week before your renewal date so you can cancel in time if you choose.
Mistake 3: confusing "pause" with "cancel"
Some apps offer a pause feature that temporarily stops billing without cancelling the subscription. If you pause instead of cancel, your subscription will resume when the pause period ends, and you will be charged again. If you genuinely want to end your subscription permanently, select Cancel Subscription, not Pause.
Mistake 4: assuming customer support will cancel for you
AI Style by DNA's customer support team cannot cancel your subscription directly. You must cancel through your app store (Apple or Google) or by submitting a formal written request to their Spanish office. Do not rely on support emails to cancel on your behalf; they will likely direct you back to your app store account.
Mistake 5: not keeping cancellation evidence
After you cancel, take a screenshot of the cancellation confirmation screen and save any confirmation emails from Apple, Google, or the company. If you are later charged after cancellation, you will need this evidence to dispute the charge with your bank or the Commerce Commission. Yafee strongly recommends keeping this documentation for at least six months after cancellation.
Checklist for cancelling AI Style by DNA
Use this checklist to ensure you complete every step correctly and avoid unwanted charges.
- Check your subscription status
- Log into your app store account (Apple or Google).
- Locate your AI Style by DNA subscription in your active subscriptions list.
- Note your next renewal date.
- Confirm the billing amount and frequency.
- Decide on your cancellation method
- If subscribed via Apple App Store: cancel in Settings > [Your name] > Subscriptions > AI Style by DNA > Cancel Subscription.
- If subscribed via Google Play: cancel in Google Play app > Profile > Subscriptions > AI Style by DNA > Cancel Subscription.
- If experiencing technical issues: gather your account details and email the company's support address or mail their Spanish office.
- Execute the cancellation
- Follow the app store or company cancellation process.
- Confirm the cancellation when prompted.
- Wait for a confirmation email or message.
- Document the cancellation
- Take a screenshot of the cancellation confirmation page.
- Save any confirmation emails from Apple, Google, or AI Style by DNA.
- Record the date and time of cancellation.
- Verify no further charges occur
- Check your bank or credit card statement 3 to 5 days after your previous renewal date.
- If you are charged after cancellation, immediately contact your bank to dispute the charge.
- If the charge is reversed, file a complaint with the Commerce Commission.
- Request data deletion (optional)
- If you wish to delete your personal data, email the company requesting deletion under the Privacy Act 2020.
- Retain evidence of your deletion request for 20 working days.
- If the company does not comply, escalate to the Privacy Commissioner at privacy.org.nz.
When to keep your AI Style by DNA subscription
Cancellation is not always the right choice; consider keeping your subscription if any of these circumstances apply.
Reasons to continue
If you actively use the app's recommendations multiple times per week and the outfit suggestions have improved your shopping confidence or reduced decision fatigue, the subscription may justify its cost. If you have invested time in uploading and refining your body type and colour palette data, and the app is generating increasingly accurate recommendations, cancelling means losing access to that personalised profile. If the app offers seasonal outfit recommendations or integrates with your existing wardrobe-and you find genuine value in these features-continue the subscription. If you are enrolled in a multi-month plan at a discounted rate and still within the cost-effective window, cancelling early means losing the discount advantage. Yafee recommends reviewing your usage stats (if available in the app) and comparing the monthly cost to other styling apps before you decide.
Contact details and formal correspondence address
If you need to contact AI Style by DNA directly or submit a formal cancellation request, use the address listed in their Terms of Use (available within the app or on their website). The company's registered office is in Spain. For formal legal correspondence regarding cancellation disputes, consumer complaints, or data deletion requests, send your letter via certified mail to ensure proof of delivery. Include your full name, account email, subscriber ID, and a clear statement of your request. Allow 20 to 30 working days for a response from their Spanish office.
If the company does not respond to your cancellation request or disputes your claim, escalate your complaint to the Commerce Commission (comcom.govt.nz) or the Privacy Commissioner (privacy.org.nz), depending on the nature of your complaint. Yafee has helped thousands of consumers cancel subscriptions and resolve billing disputes by following these steps and understanding their legal rights under New Zealand consumer law. Your right to cancel is guaranteed; you simply need to follow the correct procedure and keep documentation of every step.
Important warning
- Yafee cannot guarantee that the recipient will process your request.
- Yafee cannot guarantee the accuracy of content modified by the user.
- Yafee cannot prevent the recipient from disputing the legal scope.
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