How to cancel Now that's TV Plus in canada and avoid surprise charges

What is Now that's TV Plus and why you might want to leave

Now That's TV Plus is a subscription streaming service that delivers on-demand video content to your smartphone, tablet, or web browser. You can subscribe through Apple's App Store, Google Play, or directly via their website. Depending on your plan tier, you receive ad-free viewing, access to premium channels, or both. Fundamentally, it operates like any other recurring digital subscription: you pay monthly and retain access for as long as your account remains active.

If you're reading this guide, you've likely decided the service no longer suits your needs-whether because you've exhausted the content library, switched to a competitor, or simply want to reduce your monthly expenses. Whatever your reason, Yafee understands that cancelling a subscription should be straightforward. That's why we've created this step-by-step guide to help you exit cleanly and avoid unexpected charges.

Common reasons to cancel Now that's TV Plus

You might cancel because the content no longer aligns with your viewing habits, you prefer another platform's catalogue, or you want to reduce your monthly budget. Others cancel after discovering recurring charges they didn't authorize, or after experiencing app performance issues. Some subscribers cancel seasonally-for example, after finishing a show they subscribed specifically to watch. Whatever your reason, you deserve transparency about how to end your subscription without financial penalty.

Why timing matters when you cancel

Cancelling at the right moment prevents unwanted charges. If you cancel after your next renewal date passes, you will be charged for another full billing cycle with no refund. Yafee strongly recommends cancelling at least 24 hours before your next billing date to ensure your request processes in time and your subscription ends without further charges. Check your most recent billing confirmation email to identify your renewal date.

Your consumer rights in canada and what they protect

Understanding your legal protections is your first line of defense against unfair billing practices.

What canadian consumer law says about digital subscriptions

Canada does not currently enforce a universal cooling-off period for digital subscription services purchased online. Cooling-off rights under the Competition Act typically apply to off-premises sales (such as door-to-door sales or certain telephone sales), not digital products sold via app or website. This means Now That's TV Plus can enforce a no-refund policy for unused service periods without violating federal law.

However, your provincial consumer protection laws still protect you against deceptive or unfair practices. In Ontario, the Consumer Protection Act prohibits misleading advertising, unauthorized billing, and failure to honour cancellation requests. British Columbia's Business Practices and Consumer Protection Act and Alberta's Fair Trading Act contain identical prohibitions. If Now That's TV Plus uses false statements to prevent you from cancelling, charges your account without authorization, or refuses to process a valid cancellation request, you have legal grounds to escalate your complaint.

Where to escalate if Now that's TV Plus refuses to cooperate

If you cancel but continue to see unauthorized charges, contact your provincial consumer protection office. In Ontario, contact the Ministry of Government and Consumer Services. In British Columbia, contact Consumer Protection BC. In Alberta, contact the Office of Fair Trading. If you subscribed through Apple or Google, escalate the billing dispute through their respective platforms-they often reverse unauthorized recurring charges in your favour.

Document every step: take screenshots of your cancellation confirmation, save all emails, and record the dates of any unauthorized charges. This evidence strengthens your case if you need to dispute a transaction with your bank or credit card company. Yafee recommends keeping this documentation for at least six months after cancellation.

Your legal position

You have the right to cancel your subscription at any time. The company must process your cancellation request within a reasonable timeframe (typically 24 to 48 hours). You cannot be charged after your cancellation is confirmed. If the company fails to honour your cancellation or continues to bill you, you can file a formal complaint with your provincial consumer protection office or dispute the charge with your financial institution.

How to cancel Now that's TV Plus by subscription method

Your cancellation method depends on where you subscribed. Follow the correct pathway for your device to ensure your request processes without delay.

Cancel through the apple app store

If you subscribed on your iPhone, iPad, or Mac through the App Store, Apple controls your subscription and billing. You must cancel through Apple's settings, not the Now That's TV Plus app itself.

1. Open the Settings app on your iOS device
   • On iPhone or iPad, tap your profile icon in the top-right corner
   • Tap "Subscriptions"
   • Find "Now That's TV Plus" in the list
   • Tap "Cancel Subscription"
   • Follow the prompts and confirm cancellation
2. Verify the cancellation immediately
   • Return to Settings and refresh the Subscriptions page
   • Confirm that Now That's TV Plus no longer appears or shows as "Cancelled"
3. Take a screenshot of the cancellation confirmation
   • This proves your request was processed if you need to escalate later

Cancel through google play

If you subscribed on an Android device through Google Play, Google manages your subscription. You must cancel through Google Play, not the Now That's TV Plus app.

1. Open the Google Play Store app on your Android device
   • Tap your profile icon in the top-right corner
   • Tap "Payments and subscriptions"
   • Tap "Subscriptions"
2. Select "Now That's TV Plus"
   • Review your next billing date and cancellation options
3. Tap "Cancel subscription"
   • Answer any follow-up questions about why you're cancelling
   • Confirm the cancellation
4. Receive a cancellation confirmation email
   • Google will send confirmation to your registered email address within minutes
   • Save this email as proof of cancellation

Cancel via web subscription (direct account)

If you subscribed directly through the Now That's TV Plus website (not through Apple or Google), you must cancel through your account dashboard. This method requires postal mail contact in many cases.

1. Log in to your Now That's TV Plus account
   • Visit the official website and enter your email and password
   • Navigate to "Account Settings" or "Subscriptions"
2. Look for a "Cancel Subscription" or "Manage Subscription" option
   • If available, click it and follow the prompts to confirm cancellation
   • Take a screenshot of the confirmation page
3. If no online cancellation option is visible, send a cancellation letter via Registered Mail
   • Write a clear statement: "I request immediate cancellation of my Now That's TV Plus account effective today"
   • Include your full name, email address, and account number
   • Request written confirmation of cancellation
   • Send via Registered Mail so you have proof of delivery

How to avoid common mistakes when cancelling

Cancellation mistakes are rare when you follow the correct steps, but knowing what to watch for protects you.

Mistake 1: cancelling through the wrong platform

If you subscribed through Apple but try to cancel through the Now That's TV Plus website, your cancellation will not process. Apple controls all billing and subscriptions made via the App Store. Similarly, Google Play subscriptions can only be cancelled through Google Play, not through the service's website. Always cancel through the platform where you originally subscribed. Yafee recommends checking your most recent billing confirmation email-it will show whether you subscribed through Apple, Google, or directly.

Mistake 2: assuming the app's "Cancel" button works

Many subscribers tap "Cancel" within the Now That's TV Plus app and assume they are done. In most cases, this button merely pauses your account or deletes the app. Real cancellation must happen through Apple Settings, Google Play, or the company's official website. Always verify cancellation through the platform that controls your billing, not the app itself.

Mistake 3: not waiting for confirmation before assuming you're cancelled

A cancellation request submitted does not always equal a cancellation processed. Wait for a confirmation email or status update before you stop checking. If you receive no confirmation within 48 hours, follow up directly with the company or escalate to your provincial consumer protection office. Yafee recommends keeping your cancellation request proof (screenshot or email) for six months.

What happens after you cancel

Understanding what comes next prevents confusion and unnecessary contact with customer support.

Your access after cancellation

Once your cancellation is confirmed, you retain access to Now That's TV Plus until the end of your current billing period. For example, if you cancelled on the 15th of the month and your renewal date is the 30th, you can use the service until the 30th without charge. Your access ends automatically at 11:59 p.m. on the last day of your billing period. You will not receive a reminder or warning-the app will simply stop working after that time.

Refund eligibility and timelines

Now That's TV Plus does not offer refunds for unused portions of your subscription period. This practice complies with Canadian consumer law because digital content is non-refundable once delivered. You pay for the right to access content during your billing period, not for a specific quantity of content consumed. If you cancel mid-month, you forfeit the unused portion of that month's fee. Plan your cancellation accordingly-for example, cancel just after your renewal date to maximize the value of your prepayment.

Cancellation confirmation email details

Expect a confirmation email to arrive within 24 hours of cancellation. This email should include your account number, the cancellation date, your final billing date, and your access end date. If you do not receive a confirmation email within 24 hours, log back into your account and verify the subscription status, or contact customer support. Save this email permanently-it serves as proof of cancellation if unauthorized charges appear later.

Pricing and what you pay while subscribed

Understanding your billing structure helps you plan when to cancel.

If you selected an annual plan, cancellation ends your access on the anniversary date of your subscription start, not immediately. For example, if you paid $149.99 in January 2024 and cancel in June 2024, you retain access until January 2025. No refund is issued for the unused months. Monthly subscribers lose access at the end of their current calendar month. Yafee recommends calculating your cost-per-day to decide whether cancelling early or waiting until renewal is more economical.

What to do if charges continue after cancellation

Unauthorized charges after cancellation are rare but possible-here's how to respond.

Step 1: verify your cancellation status

Log back into your account and confirm that your subscription status shows "Cancelled" or "Inactive". If the account shows as "Active", your cancellation did not process. Return to the cancellation steps above and re-submit your request. If you're unsure whether your account is cancelled, contact customer support directly and request written confirmation of your account status.

Step 2: document the unauthorized charge

Take a screenshot of the charge on your bank or credit card statement, including the date, amount, merchant name, and transaction ID. Note the date you cancelled and the date the unauthorized charge appeared. This timeline helps you prove the charge occurred after cancellation.

Step 3: contact your bank or credit card company

Call the customer service number on the back of your card and report the unauthorized charge. Provide your documentation. Your bank can reverse the charge and investigate whether the merchant violated Canadian payment processing rules. This process typically takes 5 to 10 business days. Yafee recommends doing this within 30 days of the unauthorized charge to stay within your dispute window.

Step 4: file a complaint with your provincial consumer protection office

If the charge is not reversed within 10 business days, file a formal complaint with your provincial consumer protection office. Include your cancellation confirmation, the unauthorized charge, and correspondence with the company or your bank. The provincial office investigates and can take enforcement action if the company refuses to refund unauthorized charges. In Ontario, file with the Ministry of Government and Consumer Services; in British Columbia, file with Consumer Protection BC.

How yafee helps you cancel confidently

Navigating subscription cancellations involves understanding both the technical steps and your legal rights. Yafee has helped thousands of consumers cancel Now That's TV Plus and other streaming services by providing clear, legally grounded guidance. Our experts ground every recommendation in Canadian consumer protection law, ensuring you know exactly where you stand and what action to take next. Whether you're cancelling because of cost, content, or billing disputes, Yafee gives you the tools to cancel cleanly and protect your wallet. Visit Yafee.com today to access our full library of cancellation guides, refund resources, and consumer rights information. Yafee is your trusted partner in taking control of your subscriptions.

Cancellation address and final steps

If you need to send a cancellation letter via postal mail, address it to Now That's TV Plus customer support. Use Registered Mail to ensure proof of delivery. Include your full name, email address, account number, and a clear statement requesting immediate cancellation effective today. Request written confirmation of cancellation via email.

Verify your cancellation one final time 48 hours after submission. Log in, check your account status, and confirm that the subscription shows as "Cancelled" or "Inactive". If you received a confirmation email, file it safely with your other subscription records. You have successfully completed the cancellation process.