How to cancel Flodesk in south africa: your complete guide to ending your subscription
What Flodesk is and why you might cancel
Understanding Flodesk
Flodesk is an email marketing platform built for small business owners, creators and digital marketers who want to build professional email campaigns without wrestling with complex software. The service emphasises drag-and-drop template design, subscriber management, automated workflows and basic e-commerce features for selling digital products. You pay a monthly or annual subscription, either directly through Flodesk's website or via your Apple App Store or Google Play account.
Subscriptions often feel invisible once they settle into your routine. At Yafee, we know that cancelling should be straightforward-not a labyrinth of hidden menus and support ticket queues. This guide walks you through exactly how to end your Flodesk subscription in South Africa, what your legal rights are, and what happens after you cancel.
Common reasons to cancel Flodesk
You might cancel Flodesk because you've found a simpler platform, your email marketing volume has dropped, or the monthly cost no longer aligns with your budget. Perhaps you've moved to a competitor like Brevo, Mailchimp or ConvertKit, or you've decided email marketing isn't your priority right now.
Whatever your reason, Yafee is here to ensure you understand your rights and execute the cancellation cleanly, without surprise charges or confusion.
Your consumer rights in south africa
The legal framework protecting you
South Africa's Consumer Protection Act (CPA), No. 68 of 2008, establishes specific protections when you subscribe to and cancel digital services. The CPA mandates that cancellation must be simple, that service providers must not charge you for services you no longer use, and that access must cease on the date specified by you or the end of your billing cycle, whichever comes first.
If Flodesk charges you after cancellation, deliberately obscures the cancellation process, or refuses to honour your request, you have grounds to dispute the charge with your bank or credit card company. You can also escalate complaints to the National Consumer Commission (NCC), South Africa's primary enforcement body for consumer protection violations.
Your legal position: You hold the right to cancel at any time. You cannot be locked into a contract beyond your current billing period. You must receive written confirmation of cancellation. Any charges after your specified cancellation date are unlawful under the CPA.
What happens to your data and account access
When you cancel Flodesk, your paid features deactivate at the end of your current billing cycle. If you pay monthly on the 5th and cancel on the 15th, you retain full access until the 5th of the following month. After that date, Flodesk typically removes access to your subscriber lists, templates and automation workflows, though your account may remain retrievable for a limited period (usually 30 to 90 days, depending on Flodesk's data retention policy).
Before your final billing cycle ends, Yafee strongly recommends exporting your email contacts, campaign templates and any other data you wish to keep. If Flodesk's terms are unclear on how long they retain your data after cancellation, contact their support team in writing and request written confirmation of the data retention timeframe.
How to cancel Flodesk: step-by-step methods
Cancelling via the Flodesk website dashboard
If you subscribed directly through Flodesk's website, you can cancel your subscription in minutes from your account dashboard. This is the fastest and cleanest method.
- Log into your Flodesk account at flodesk.com using your email address and password.
- If you have forgotten your password, click "Forgot password?" and follow the reset link sent to your email.
- Ensure you are logging into the correct account if you manage multiple Flodesk profiles.
- Click your profile avatar or icon in the top right corner of the dashboard.
- You should see your initials or profile picture in the header area.
- Select Account settings from the dropdown menu.
- Look for options labelled "Profile," "Security," "Plan + billing" or "Billing." Click on Plan + billing.
- Locate the button or link labelled Cancel subscription or Downgrade plan.
- This is usually positioned near your current plan details and next billing date.
- If you do not see this option, scroll down or click a "More options" button.
- Click Cancel subscription and respond to any on-screen prompts.
- Flodesk may ask why you are cancelling. This feedback is optional but helps them improve their service.
- Some services offer discount codes or downgrades at this stage. Review these if you wish, but you are under no obligation to accept.
- Confirm your cancellation when prompted.
- You should receive an on-screen confirmation message and a confirmation email within minutes.
- Save this email as proof of cancellation, especially if you intend to dispute any future charges.
Cancelling an apple app store subscription
If you subscribed to Flodesk via your iPhone, iPad or Mac through the App Store, you must cancel through Apple, not through Flodesk's website dashboard. App Store subscriptions are managed separately from web subscriptions.
- On your Apple device (iPhone, iPad or Mac), open Settings.
- On Mac, go to System Preferences instead.
- Tap your name or Apple ID at the top of the Settings menu.
- If you use Family Sharing, tap your own name, not the family organiser's.
- Select Subscriptions.
- You should see a list of all active subscriptions linked to your Apple ID.
- Find Flodesk in the subscriptions list and tap on it.
- If you do not see Flodesk, scroll down or search for it.
- Tap Cancel subscription or Manage subscription, then select Cancel.
- Apple will ask you to confirm the cancellation.
- Confirm your choice.
- Apple sends a confirmation email to the address linked to your Apple ID.
- Your access to Flodesk via the App Store continues until your current billing period ends.
Cancelling a google play subscription
If you subscribed to Flodesk via Google Play on your Android device, you must cancel through Google Play, not through Flodesk's website.
- On your Android device, open the Google Play Store app.
- Ensure you are using the same Google account linked to your Flodesk subscription.
- Tap your profile icon in the top right corner.
- If you do not see a profile icon, tap the menu button (three horizontal lines).
- Select Manage subscriptions or Subscriptions.
- You should see a list of all active subscriptions on your account.
- Tap Flodesk from the list.
- If you do not see Flodesk, scroll down or use the search function.
- Tap Cancel subscription.
- Google Play will ask you to confirm the cancellation.
- Confirm your choice and follow any remaining prompts.
- Google Play sends a confirmation email to your Google account email address.
- Your access to Flodesk continues until your current billing period ends.
Contacting Flodesk support directly
If you cannot access your Flodesk dashboard, your payment method has changed, or you encounter technical difficulties cancelling online, you can request cancellation by contacting Flodesk's support team directly. Yafee recommends sending your cancellation request in writing (email) so you have a record of your request date and Flodesk's response.
- Compose an email to Flodesk's support address (available on their website contact page).
- If you cannot find a support email, visit flodesk.com and click "Contact" or "Support."
- Write a clear subject line: "Request to cancel my Flodesk subscription."
- Include your full name, email address linked to your account, and the date you wish the cancellation to take effect.
- In the email body, state your intent to cancel and request written confirmation.
- Example: "I request cancellation of my Flodesk subscription effective [date]. Please confirm cancellation by return email and confirm the date when my access will cease."
- Send the email and retain a copy for your records.
- Flodesk should respond within 5 to 10 business days.
- If you do not receive a response within 10 business days, follow up with a second email and consider escalating to the National Consumer Commission.
- Keep copies of all correspondence as evidence.
Pricing, billing and what you pay
Flodesk subscription tiers and costs
Flodesk offers tiered subscription plans based on your subscriber count and feature needs. The table below outlines typical pricing in South African Rands (ZAR) as of the latest available information. Prices may vary depending on whether you pay monthly or annually, and Flodesk may adjust pricing without notice.
| Plan |
Subscriber limit |
Monthly cost (ZAR) |
Annual cost (ZAR) |
Best for |
| Free |
Up to 500 |
Free |
Free |
Testing and small lists |
| Pro |
Up to 5,000 |
~R 350-450 |
~R 3,500-4,500 |
Small creators and businesses |
| Advanced |
Up to 25,000 |
~R 650-800 |
~R 6,500-8,000 |
Growing email lists |
| Premium |
Up to 100,000+ |
~R 1,500-2,000 |
~R 15,000-20,000 |
Large-scale campaigns |
Please note: ZAR pricing is indicative and based on Flodesk's USD pricing converted at current rates. Exchange rate fluctuations and regional variations may apply. Check Flodesk's pricing page directly for the most current figures in your local currency.
Refunds and billing after cancellation
When you receive a refund
Flodesk's refund policy typically does not offer prorated refunds for partial months. If you cancel on the 15th of a month and your billing cycle runs the 1st to the 30th, you forfeit the unused portion of that month's fees. Your subscription simply remains active until the end of the billing period, then terminates.
However, if Flodesk has charged you after you cancelled, or if you can demonstrate that you cancelled but were incorrectly billed, you have the right to dispute the charge. You can request a chargeback through your bank or credit card company, citing the Consumer Protection Act (CPA) as the legal basis for your claim. Yafee advises keeping all cancellation confirmations and billing statements to support any refund dispute.
Avoiding unexpected charges
Once you receive your cancellation confirmation email, monitor your bank or credit card statement for the next two billing cycles to ensure no further charges appear. If a charge does appear after your cancellation date, contact your bank immediately and request a chargeback. Provide your cancellation confirmation as evidence that the charge was unauthorised.
If you subscribed via Apple App Store or Google Play, check your subscription list again 3-5 days after cancellation to confirm the subscription no longer appears as "active." If it still shows as active, repeat the cancellation steps or contact Apple or Google support directly.
What happens after you cancel
Access timeline and data retrieval
Cancellation is final but not immediate. You retain full access to Flodesk's features until the end of your current billing cycle. On that final date, Flodesk disables access to your paid features. Your free tier account may remain active, but you lose access to subscriber lists, templates, automation and any premium functionality.
If you need to retrieve contacts or templates after cancellation, you must export them before your access ends. Flodesk typically allows account data to remain accessible for 30 to 90 days after cancellation, but this is not guaranteed. Some data, such as email send history, may be deleted immediately upon cancellation.
Exporting your data before the final date
Before your billing cycle ends, take these steps to preserve your data:
- Log into your Flodesk account and navigate to Contacts or Subscribers.
- Select all contacts and export them as a CSV file. Download the file to your computer and store it securely.
- Go to Templates and export any email templates you created. Save these files as well.
- If you have campaigns in progress, note the key details (subject lines, send dates, audience segments) in a document for your records.
- Take screenshots of any automation workflows or segments you wish to replicate elsewhere.
Once your access ends, you may be able to request data from Flodesk's support team, but they are not obligated to provide it after a set period. Exporting proactively is always safer.
Common mistakes to avoid
Protecting yourself during cancellation
Cancelling a subscription should not cause stress. By understanding these common pitfalls, you sidestep unnecessary complications and protect your financial interests.
- Cancelling only through the app, not the website: If you subscribed via the web but try to cancel through the Flodesk mobile app, your cancellation may not process. Always cancel through the same channel where you subscribed (web dashboard, Apple App Store, or Google Play).
- Not exporting your data before the final date: Once access ends, retrieving your contact list or templates becomes difficult or impossible. Export everything while you still have access.
- Assuming a password reset or account change equals cancellation: Resetting your password or changing your billing method does not cancel your subscription. You must explicitly click the "Cancel subscription" button.
- Missing the confirmation email: Check your spam or promotions folder if you do not see Flodesk's cancellation confirmation within 24 hours. If it is not there, contact support to confirm the cancellation was processed.
- Not checking your bank statement after cancellation: Monitor your account for the next two billing cycles. If an unexpected charge appears, dispute it immediately with your bank.
- Ignoring a failed cancellation: If the website shows an error when you click "Cancel subscription," take a screenshot and try again. If the problem persists, contact Flodesk support in writing with the error details and your cancellation request.
Comparing alternatives to Flodesk
Other email marketing platforms
Before cancelling, you might want to evaluate whether another platform better suits your needs. The table below compares Flodesk to common alternatives available in South Africa.
| Platform |
Ease of use |
Price (monthly ZAR approx.) |
Best for |
Cancellation ease |
| Flodesk |
Very easy (drag-and-drop) |
~R 350-2,000 |
Creators and visual design |
Simple |
| Brevo (Sendinblue) |
Moderate |
~R 300-1,500 |
E-commerce and CRM |
Simple |
| Mailchimp |
Easy |
Free-~R 2,500 |
Small businesses and non-profits |
Simple |
| ConvertKit |
Moderate |
~R 1,200-3,500 |
Authors and online educators |
Simple |
| ActiveCampaign |
Complex |
~R 1,500-8,000 |
Enterprise automation |
Simple |
If you have already decided to cancel and are considering alternatives, Yafee recommends comparing your subscriber count, feature needs and budget against these platforms before migrating your data.
Your checklist before and after cancellation
Pre-cancellation checklist
Complete these tasks before you finalise your cancellation to avoid data loss and billing disputes:
- Export your contact list as a CSV file and save it to your computer.
- Export all email templates you created and save them locally.
- Take screenshots of automation workflows and audience segments.
- Note any pending campaigns or send schedules.
- Check your current plan and billing cycle end date.
- Ensure you have access to the email address linked to your Flodesk account (you will need it to cancel or dispute charges).
- Review Flodesk's data retention policy on their website or in your account settings.
Post-cancellation checklist
After you cancel, complete these tasks to protect yourself and monitor for issues:
- Save your cancellation confirmation email in a dedicated folder.
- Take a screenshot of the on-screen confirmation message.
- Check your email for a confirmation message within 24 hours.
- Monitor your bank or credit card statement for the next two billing cycles.
- If you subscribed via Apple or Google, verify the subscription no longer shows as "active" 3-5 days after cancellation.
- If a charge appears after your cancellation date, contact your bank or credit card company and request a chargeback, providing your cancellation confirmation as evidence.
- If Flodesk disputes the chargeback, escalate to the National Consumer Commission with copies of all correspondence.
Escalation routes if Flodesk refuses to honour your cancellation
If Flodesk continues to charge you after you have cancelled, or if they refuse to process your cancellation request, you have legal recourse under South Africa's Consumer Protection Act (CPA). Follow this escalation path:
- Request cancellation in writing (email) to Flodesk support and keep a copy of your request.
- If Flodesk does not respond within 10 business days, or if they refuse to cancel, contact your bank or credit card company and request a chargeback. Cite the CPA as your legal basis.
- If the chargeback is disputed or denied, file a complaint with the National Consumer Commission (NCC) at [email protected] or visit www.ncc.org.za.
- Include copies of all cancellation requests, confirmation emails, billing statements and chargeback correspondence in your NCC complaint.
Flodesk contact details and mailing address
The primary contact address for Flodesk, Inc. is:
Flodesk, Inc.
[Corporate office address: check Flodesk's official website for current mailing address, as addresses may change]
For cancellation and billing inquiries, use the support form on Flodesk's website (flodesk.com/support) or email their support team directly. Yafee recommends always submitting cancellation requests via email so you have a timestamped record.
Final summary
Cancelling your Flodesk subscription in South Africa is straightforward when you follow the steps outlined above. Whether you cancel through the web dashboard, Apple App Store or Google Play, you are protected by the Consumer Protection Act (CPA), which guarantees your right to cancel at any time and prevents unlawful charges after your subscription ends.
Remember to export your data before your final billing cycle ends, monitor your bank statement for two cycles after cancellation, and keep all confirmation emails as evidence. If Flodesk charges you unlawfully, dispute the charge with your bank immediately and escalate to the National Consumer Commission if necessary.
Yafee has helped thousands of consumers across South Africa cancel subscriptions cleanly and dispute unauthorised charges. Our detailed guides empower you to take control of your digital subscriptions and protect your financial interests. If you have questions about your rights under the CPA or need help interpreting Flodesk's terms, Yafee is here to provide clarity and support at yafee.com.