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Now Broadband is a fiber-based internet service provider operating across the Philippines, delivering speeds from 75 Mbps to 300 Mbps through fiber-to-the-premises (FTTP) technology. You enter a recurring subscription where charges debit your account automatically each billing cycle, not a one-time purchase. This recurring structure means charges will continue indefinitely until you formally terminate your contract, and silence does not equal cancellation. Your contract remains active until Now Broadband confirms your termination request in writing.
Now Broadband offers three primary service tiers: NOW Full Fibre 75, NOW Full Fibre 100, and NOW Full Fibre 300. Each plan costs a fixed monthly amount, charged automatically on your nominated billing date. You pay for continuous service access, not a product you receive once. Consequently, if you stop using the service but do not cancel your contract, billing continues. The risk is substantial: customers who believe they have cancelled often discover continued charges weeks or months later, appearing on their GCash, Maya, or bank account statements without warning.
Now Broadband markets zero activation fees and zero delivery fees as a consumer advantage, yet the cancellation process contradicts that transparency. The terms page exists but omits critical cancellation details: no stated notice period, no cancellation mechanism within your account dashboard, and no defined refund timeline. This deliberate vagueness is common among telecommunications providers operating in the Philippines, and it is precisely why Yafee has created this guide. You deserve to know exactly what you must do to exit your contract legally and retain your money.
Philippine consumer protection law grants you specific, enforceable rights when cancelling Now Broadband, regardless of what the company's terms page states. Understanding these rights transforms you from a customer requesting a favour into a consumer demanding legal compliance.
The Consumer Act of the Philippines (Republic Act No. 7394) is your statutory foundation. This law prohibits service providers from engaging in unfair or deceptive practices, including hiding cancellation terms in fine print, imposing unreasonable notice periods, or continuing to charge you after your requested termination date. If Now Broadband charges you after you submit a valid cancellation request, that behaviour violates the law. Furthermore, the Act requires that service providers disclose all material terms clearly and upfront, including how to cancel. If Now Broadband's terms do not explicitly state the cancellation method and notice period, the company is already in breach.
Your legal position: You have the right to terminate a subscription service at any time by providing written notice to Now Broadband. The company cannot charge you beyond your requested termination date. If charges continue after cancellation, you are entitled to a refund of all amounts collected after that date, plus potential damages for violation of the Consumer Act. If Now Broadband ignores your cancellation request for more than 30 days, you can escalate to the National Telecommunications Commission (NTC) or file a formal complaint with the Department of Trade and Industry (DTI). Both agencies enforce consumer protection law and have power to impose penalties on non-compliant service providers.
The Consumer Act mandates that all subscription terms, including renewal conditions and cancellation procedures, be presented clearly before you commit. If Now Broadband fails to provide this information, any cancellation dispute tilts in your favour. Yafee recommends that you document every interaction with Now Broadband-screenshots, email confirmations, call reference numbers-because this evidence will be essential if you need to escalate to the NTC or DTI. These agencies require proof that you attempted resolution with the company before accepting your complaint.
Cancellation is the right choice if your service no longer meets your needs, your usage patterns have changed, or you have found a superior alternative provider. However, strategic timing matters: cancellation submitted mid-cycle may still incur charges through your next billing date.
Cancel Now Broadband if you are experiencing persistent service outages, if your actual speeds fall significantly below the advertised tier, or if you are relocating to an area without Now Broadband coverage. You should also cancel if you have found a cheaper or faster alternative provider, or if the contract term has expired and you no longer wish to renew. Yafee's legal team notes that if Now Broadband has breached the Consumer Act by failing to deliver promised speeds or service quality, you may have grounds to cancel without penalty, even within a contract term. Document service failures with screenshots or speed test results before submitting your cancellation request; this evidence protects you if Now Broadband argues you cancelled without cause.
Cancellation effective immediately does not eliminate your current billing cycle charge. If you cancel on the 15th of a month but your billing cycle runs from the 1st to the 30th, you will likely be charged through the 30th. Submit your cancellation request at least 7 to 10 days before your next billing date to maximise your chances of avoiding an additional charge. In your cancellation request, explicitly state your requested effective cancellation date and ask Now Broadband to confirm this date in their written response. This creates a contract modification that protects you from surprise charges.
Now Broadband offers multiple cancellation channels, but written communication is mandatory to create an enforceable paper trail. Follow these steps in sequence to ensure your cancellation is recorded and legally binding.
Before contacting Now Broadband, prepare a written cancellation request that includes your account number, full name, registered email address, and mobile number associated with the account. State your requested cancellation effective date clearly (for example, "Effective 31 October 2024"). Do not use vague language; avoid phrases like "I would like to cancel" and instead use "I hereby cancel my Now Broadband subscription effective [specific date]." This precise wording creates a binding termination notice under the Consumer Act. Keep a copy of this request for your records.
Send your cancellation request to Now Broadband's customer service email address at [email protected]. Include your prepared cancellation statement and request written acknowledgment of receipt. The email creates a timestamped record that proves you initiated cancellation on a specific date. Now Broadband's response-or lack of response-becomes evidence if you later need to escalate to the NTC or DTI. Send this email during business hours (Monday to Friday, 8:00 AM to 6:00 PM Philippine time) to maximise response speed.
Call Now Broadband's customer service line at +63 917 894 1182 within 2 to 3 days of sending your email. Reference your cancellation email and ask the representative to confirm receipt and processing. Request a cancellation reference number and the name of the representative handling your cancellation. Record this information in writing immediately after the call. If the representative claims they have no record of your email, insist that they check their system or escalate to a supervisor. Do not accept verbal assurances alone; always demand written confirmation sent to your email address.
If Now Broadband does not respond to your email within 5 business days, send a second cancellation request via a tracked delivery method. In the Philippines, you can use LBC or 2GO Express tracked service with delivery confirmation to send a physical letter. Address the letter to the Now Broadband customer service office and include the same cancellation details: account number, effective cancellation date, and a statement that this constitutes formal notice of termination. Keep your tracking number and delivery confirmation receipt; they prove you delivered your cancellation request on a specific date.
After submitting your cancellation request, monitor your account for charges. If a charge appears after your requested cancellation date, this is evidence that Now Broadband either ignored your request or processed it incorrectly. Immediately send a follow-up email referencing your original cancellation request and the unauthorised charge. Demand a refund and written confirmation that your subscription is now terminated. Keep all evidence: bank statements, email confirmations, and reference numbers. Yafee recommends you also take screenshots of any charges that appear after your cancellation date, as these will support any complaint to the NTC or DTI.
Now Broadband must refund any charges incurred after your requested cancellation date. The refund process, however, is not automatic; you must demand it in writing and follow specific escalation steps if the company refuses.
Once your cancellation is confirmed, Now Broadband must issue any applicable refunds within 30 days. This timeline is standard under the Consumer Act. If your account had a credit balance-for example, if you prepaid for services you no longer used-you are entitled to that credit back. If charges continued after your cancellation date, those charges must be reversed and refunded. Do not accept partial refunds or service credits; demand a full refund to your original payment method (bank account, GCash, or Maya account).
If 30 days pass without a refund, or if Now Broadband argues that you are not entitled to one, escalate immediately. File a formal complaint with the National Telecommunications Commission (NTC) using their online complaint system at www.ntc.gov.ph. You can also file with the Department of Trade and Industry (DTI) through their consumer dispute resolution portal. Both agencies have authority over telecommunications providers in the Philippines and can compel Now Broadband to refund you. In your complaint, include all documentation: cancellation emails, reference numbers, bank statements showing unauthorised charges, and copies of your attempts to resolve the dispute with Now Broadband. Yafee has guided thousands of consumers through this process; providing complete evidence significantly increases your chance of a successful resolution.
Most cancellation disputes arise not from company misconduct alone, but from consumer errors in communication and documentation. The good news is that these mistakes are entirely avoidable if you follow a deliberate process.
Never cancel Now Broadband through live chat alone. Chat transcripts disappear, reference numbers get lost, and the company can deny the conversation ever occurred. If you must use live chat, follow it immediately with a written email that says: "This email confirms our live chat conversation on [date] regarding cancellation of my Now Broadband account. I am formally requesting cancellation effective [date]." This creates a written record tied to the chat interaction.
Ambiguous cancellation requests lead to disputes. Do not write "I want to cancel soon." Instead, write "I request cancellation of my Now Broadband account effective 31 October 2024." When Now Broadband responds, check whether they have confirmed the same date. If they state a different date, immediately send a clarification email insisting on your original requested date. Consequently, this creates a clear contract modification that either party can reference.
Check your bank statement, GCash, or Maya account on the day after your cancellation effective date and again at your previous billing cycle date. If charges appear, do not wait; contact Now Broadband within 48 hours and demand an explanation. The longer you wait to dispute unauthorised charges, the harder it becomes to prove Now Broadband was wrong. Banks and digital payment providers impose time limits on dispute claims, so speed is critical.
Now Broadband may offer to apply your cancellation balance as a credit toward a future service, or to a different plan. Reject this offer. You are entitled to a refund, not a credit. A credit keeps you tethered to the company and may expire without notice. Insist: "I require a full refund to my original payment method, not a service credit."
Cancellation is not complete until charges stop and refunds appear. The period after confirmation is when you must remain vigilant and ensure Now Broadband honours its obligations.
Now Broadband typically disconnects your service within 5 to 10 business days of confirmed cancellation. Your internet access will cease on the disconnection date. If you need internet access during this transition, arrange alternative service with another provider before your cancellation effective date. Yafee recommends scheduling your new service activation for the day after your Now Broadband disconnection to avoid downtime. Check your cancellation confirmation email for the specific disconnection date; if it is not stated, contact Now Broadband and ask explicitly.
Now Broadband equipment-such as routers or modems-may be company-owned or may be yours to keep, depending on your contract terms. Review your original service agreement to confirm ownership. If the equipment is company-owned, Now Broadband will typically include return instructions in your cancellation confirmation email. Return the equipment within the stated timeframe; failure to return company-owned equipment can result in additional charges to your account. Use tracked delivery or in-person delivery with a receipt to prove you returned the equipment on time.
Now Broadband should issue a final billing statement within 15 days of disconnection. Review this statement carefully: it should reflect your cancellation date, any refunds applied, and zero outstanding balance. If the statement shows charges after your cancellation effective date, or if it claims you owe money, immediately dispute it in writing. Attach your cancellation confirmation email and state that charges after your effective cancellation date are unauthorised under the Consumer Act. Send this dispute to [email protected] and request a corrected statement within 10 days.
Understanding Now Broadband's fee structure clarifies what charges you should expect and what may be refundable after cancellation.
| Plan tier | Typical monthly cost (PHP) | Download speed | Activation fee | Early termination penalty |
|---|---|---|---|---|
| NOW Full Fibre 75 | 1,499 | 75 Mbps | Zero | Varies by contract |
| NOW Full Fibre 100 | 1,999 | 100 Mbps | Zero | Varies by contract |
| NOW Full Fibre 300 | 2,999 | 300 Mbps | Zero | Varies by contract |
| Month-to-month (after contract expiry) | Plan rate + 10% | As per plan | Zero | Zero |
| Equipment damage or non-return | Typically 2,000-5,000 | N/A | N/A | One-time charge |
| Reconnection after suspension | 500-1,000 | N/A | N/A | Applies if service paused unpaid |
What you may recoup: If you cancel mid-cycle, you forfeit charges only from your cancellation effective date forward. Charges up to that date are non-refundable unless you can prove service failure or company breach. If Now Broadband continues charging after your cancellation date, every unauthorised charge is refundable. Additionally, if you have paid a deposit or prepaid amount at activation, that balance must be refunded or offset against final charges. Yafee recommends reviewing your original service agreement and activation invoice to confirm whether you paid a deposit; if so, include that amount in your refund demand.
Telecommunications providers employ deliberate tactics to discourage cancellation or to obscure the process. Recognizing these traps protects your money and your legal position.
Many Now Broadband contracts automatically renew for a fixed term (commonly 12 or 24 months) after the initial commitment ends, unless you cancel within a specific window. This window is often only 30 days and is not clearly marked in your account. Consequently, if you miss this window, your contract renews silently and you become locked into another term. Check your original service agreement for the renewal date immediately. If renewal is imminent, cancel now to avoid an unwanted extension. If you have already been auto-renewed, you can still cancel, but argue to Now Broadband that the auto-renewal was unfair under the Consumer Act because it was not transparently communicated.
Now Broadband may claim you have an outstanding balance and therefore cannot cancel until you pay it. Verify this claim by requesting an itemized statement. If the balance includes charges after your cancellation effective date, it is unauthorised and you should not pay it. If the balance is legitimate but disputed (for example, charges for alleged service you did not use), pay only the undisputed portion and cancel immediately. The company cannot lawfully refuse cancellation because of a disputed balance.
Now Broadband may claim you owe thousands of pesos for equipment damage or non-return when you cancel. Ask for photographic evidence of the damage or proof that the equipment was company-owned (not yours to keep). If you returned the equipment with a tracked receipt, provide that proof immediately. Do not pay equipment charges without documented evidence of liability. Furthermore, equipment charges must be reasonable and proportionate; a 5,000-peso charge for a standard router is excessive and may violate the Consumer Act's prohibition on unconscionable terms.
If your primary reason for cancelling is dissatisfaction with Now Broadband's service, compare alternatives before committing to a new provider. This table outlines key differences:
| Provider | Coverage area | Entry-level speed | Approximate monthly cost (PHP) | Cancellation terms |
|---|---|---|---|---|
| Now Broadband | Metro Manila, expanding | 75 Mbps | 1,499 | 30-day notice recommended |
| PLDT Home Fiber | Nationwide | 20 Mbps | 999-1,499 | 30-day notice; published terms |
| Globe at Home Fiber | Nationwide | 35 Mbps | 1,299-2,499 | 30-day notice; published terms |
| Sky Fiber | Metro Manila, Cavite | 50 Mbps | 1,699-2,299 | No lock-in contract |
| Starry (limited availability) | Selected areas only | 100 Mbps | 2,000-2,500 | Month-to-month flexibility |
| Dito Telecommunity (expanding) | Selected cities | 35 Mbps | 899-1,299 | Advertised flexibility; verify terms |
Before switching, verify that your chosen alternative provider's coverage reaches your location and that your premises can accommodate their equipment. Yafee advises that you schedule new service activation for the day after your Now Broadband disconnection to eliminate downtime. Never cancel Now Broadband until your alternative provider has confirmed an activation date in writing.
Use this checklist to track your cancellation progress and ensure no step is missed. This list also serves as evidence if you escalate to the NTC or DTI.
Step 1 (Days 1-7): Submit written cancellation request as outlined above.
Step 2 (Days 8-30): If no response, send second written request via tracked mail and call customer service again.
Step 3 (Days 31-45): If cancellation is not confirmed or charges continue, file a formal complaint with the National Telecommunications Commission (NTC) at www.ntc.gov.ph or visit their office in Quezon City. Include all documentation: cancellation emails, call logs, bank statements, and reference numbers.
Step 4 (Parallel option): File a consumer complaint with the Department of Trade and Industry (DTI) through their online platform at www.dti.gov.ph or at your local DTI office. The DTI can compel Now Broadband to refund unauthorised charges.
Step 5 (If unresolved after 60 days): Consult a contract law specialist or file a small claims case in the Metropolitan Trial Court if the disputed amount exceeds ₱100,000. Yafee has helped thousands of consumers navigate escalation to regulatory agencies; your documented evidence is the key to success.
If you send a physical cancellation letter via LBC or 2GO Express, use the following address. Confirm this address with Now Broadband's customer service before mailing, as office locations may change:
Now Broadband Customer Service
Now Corp (Philippines)
Customer Care Department
Manila, Philippines
Note: Now Broadband does not publish a specific physical office address for customer cancellations on their website. Before sending tracked mail, call +63 917 894 1182 and request the correct mailing address for customer service correspondence. This ensures your letter reaches the right department.
Now Broadband's cancellation process is opaque by design, but the Consumer Act of the Philippines grants you explicit legal rights that override any company obstruction. Your effective cancellation date is the date stated in your written cancellation request, not a date Now Broadband chooses later. Charges after that date are unauthorised, and refunds are mandatory within 30 days. Consequently, your success depends on creating a paper trail: email confirmations, call reference numbers, tracked delivery receipts, and bank statements showing disputed charges.
Do not accept vague assurances or partial credits. Demand written confirmation of your cancellation effective date and explicit confirmation that all charges will cease on that date. If Now Broadband refuses, escalate to the NTC or DTI without hesitation; these agencies exist to protect consumers, and they have compelled telecommunications providers to honour cancellations and issue refunds countless times.
Yafee has helped thousands of consumers cancel broadband subscriptions and reclaim unauthorised charges by following this precise methodology. The difference between success and failure is preparation, documentation, and persistence. Your cancellation is legally binding the moment you submit a clear written request; Now Broadband's silence or delay does not change that. Follow this guide, maintain your evidence, and you will emerge with both your cancellation confirmed and your money refunded. If you encounter resistance at any stage, Yafee's framework equips you to escalate confidently and win.
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