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Second Nature is a behaviour-change app that combines daily coaching, habit formation and educational content to support weight management. You access the programme through iOS, Android or web, with options for non-medicated digital plans or medication-supported pathways where clinically appropriate.
If you have decided to cancel-whether because you have reached your goal, the programme does not align with your lifestyle, or the cost no longer suits your budget-you hold clear consumer rights under New Zealand law. This guide walks you through every step, from cancellation methods through to refund eligibility and your legal protections. Yafee has built this resource to ensure you cancel without friction or unexpected charges.
You might be cancelling because you have achieved your weight-loss target, the app interface does not suit your needs, or you prefer to try a different health provider. Cost is another frequent reason: monthly or annual subscriptions can add up, especially if results plateau. Whatever your reason, you are entitled to cancel on your terms, provided you follow the correct procedure within the timeframes set by New Zealand consumer law.
Yafee explains your cancellation options, the step-by-step process to cancel via the app, what happens to your access afterwards, your refund rights under the Consumer Guarantees Act 1993, common mistakes to avoid, and how to escalate a dispute if Second Nature refuses to cancel your account. By the end, you will know exactly what to expect and how to protect yourself.
Your right to cancel a subscription in New Zealand is grounded in the Consumer Guarantees Act 1993 and the Fair Trading Act 1986, both administered by the Commerce Commission.
The Consumer Guarantees Act 1993 states that all services (including health and wellness subscriptions) must be of acceptable quality, fit for purpose, and delivered with reasonable care and skill. If Second Nature fails to deliver the service as described-for example, the app crashes frequently or features promised at sign-up are unavailable-you have grounds to cancel and claim a refund.
Critically, the Act requires that any service must be available for a reasonable period. If Second Nature discontinues the service or removes core features, you may cancel without penalty and recover fees paid.
The Fair Trading Act 1986 prohibits misleading or deceptive conduct in trade. If Second Nature charged you a subscription but made false claims about efficacy, cost, or cancellation terms, you can cancel and claim damages. The Commerce Commission enforces this Act and investigates complaints from consumers.
New Zealand law does not mandate a blanket cooling-off period for all digital services. However, if you agreed to cancel within 14 days of sign-up (a term sometimes offered by Second Nature), that contractual right overrides any longer lock-in period. Always check your original sign-up terms and confirmation email.
You may cancel Second Nature at any time without providing a reason. The company cannot force you to remain subscribed or penalise you for leaving early-unless your contract explicitly states otherwise (for example, if you signed a fixed 12-month term). If you are on a month-to-month plan, you can cancel immediately or at the end of your billing cycle. If Second Nature refuses to process your cancellation, you can escalate to the Commerce Commission, which will investigate for free.
The most reliable cancellation route is through the Second Nature app itself, whether you use iOS, Android or the web platform.
Launch the Second Nature app on your device. Locate the profile icon, typically displayed in the top corner or menu area of the main dashboard (labelled "Today").
Second Nature does not accept cancellations by telephone or email through standard customer support. You must cancel directly within the app. If you contact support by email or phone claiming to cancel, the company may not process your request, and you could be charged for another billing cycle while the request is reviewed. Always use the app method to create an auditable record.
If you enrolled through the NHS or a Vitality insurance scheme, your cancellation process differs.
NHS-referred members: Your Second Nature programme is free. You retain lifetime app access after the programme ends. If you wish to fully close your account and remove all data access, email [email protected] with your member ID and a clear request for account closure. Yafee advises keeping a copy of this email.
Vitality members (non-medicated plan): You receive a 12-month programme with lifetime access afterwards. To close your account entirely, email [email protected] rather than cancelling in-app. Specify that you want full account closure, not simply subscription pause.
Vitality members (medication-supported plan): Cancel through the app as normal. Be aware that once you cancel, the Vitality discounted rate cannot be reactivated. You would need to re-sign at full price if you rejoin.
Understanding the timeline and access changes ensures you are not caught off guard.
Your Second Nature app access terminates at the end of your current billing cycle (if you cancel mid-month, access typically continues until your next renewal date). For example, if you subscribed on the 15th and cancel on the 20th, you retain access until the 14th of the following month.
Yafee recommends checking your cancellation confirmation for the exact effective date. If you cancel within 2-3 days of your next billing date, you may be charged again before the cancellation takes effect-request an immediate refund in that case.
Second Nature retains your account data (coaching history, progress records, personal information) for a period after cancellation. Under the Privacy Act 2020, you may request deletion of your personal data by emailing [email protected] with "Data Deletion Request" in the subject line. The company must respond within 20 working days.
If you cancel and later wish to rejoin, you can re-subscribe at any time. However, you will not automatically retain your previous coaching history or progress. You start fresh, and any promotional rate you received initially may not apply on re-sign-up.
Refunds depend on your cancellation reason, billing cycle timing and whether you fall under a statutory protection.
If you cancel because Second Nature failed to provide the service as described-the app does not work, features are missing, or claims about efficacy were false-you are entitled to a refund under the Consumer Guarantees Act 1993. Contact [email protected] with a clear explanation of the failure (for example, "The medication tracking feature did not function for 3 weeks") and request a full or partial refund of fees paid during the affected period.
If Second Nature refuses, escalate to the Commerce Commission (www.comcom.govt.nz). Yafee advises keeping all screenshots, emails and app error messages as evidence.
If your contract includes a 14-day cooling-off window and you cancel within that period without using the service significantly, you are entitled to a full refund. Check your sign-up email for this term. If it exists and you qualify, request the refund explicitly in writing (email) to [email protected].
If you cancel mid-billing cycle and no refund is contractually due, you may still request a pro-rata refund (a partial refund for the unused portion of your subscription). For example, if you paid $50 for a month and cancel after 10 days, you might claim $40 back. Second Nature is not obliged to grant this, but it is worth requesting, especially if you have been a long-term subscriber.
If you cancel after full use of a billing cycle and the service was delivered as promised, Second Nature is under no obligation to refund. However, Yafee advises always requesting one: companies sometimes offer goodwill refunds or credit to retain customers, particularly for long-term members.
Understanding what you pay and when helps you avoid surprise charges.
| Plan type | Monthly cost (NZD) | Annual cost (NZD) | Billing cycle | Refund policy |
|---|---|---|---|---|
| Non-medicated digital | $40-$60 | $400-$600 | Monthly or annual | Refund on service failure only |
| Medication-supported | $60-$80 | $600-$800 | Monthly or annual | Refund on service failure; medication costs non-refundable |
| NHS-referred (free) | $0 | $0 | Lifetime access after programme | N/A-no charges |
| Vitality (non-medicated) | Covered by insurer | Covered by insurer | 12-month programme | As per Vitality terms |
| Vitality (medication) | Covered by insurer | Covered by insurer | 12-month programme | As per Vitality terms; medical costs non-refundable |
Second Nature charges renew automatically on the same date each month or year. If you cancel late in your cycle, you may be charged once more. Check your bank or credit card statement immediately after cancellation to confirm no further charges appear.
Cancellation is straightforward when you follow the correct steps, but small errors can delay your exit or lock you into another cycle.
Sending an email to [email protected] saying "Please cancel my subscription" does not guarantee action. The company may not link your email to your account quickly, or support staff may mishandle the request. Always cancel in-app to create an immediate, auditable record. If you do email support, follow up with app cancellation within 24 hours.
The app confirmation screen is your only proof of cancellation. If Second Nature charges you again after you cancel, you need this screenshot to dispute the charge with your bank or the Commerce Commission. Take the screenshot immediately after confirming cancellation and email it to yourself as a backup.
If you cancel two days before your billing date, you will almost certainly be charged again. Log in to the app, find your next renewal date (shown in Subscription Settings), and cancel at least five days before to allow processing time. If you are charged after cancellation, request an immediate refund by email.
Uninstalling the Second Nature app does not cancel your subscription. Your account remains active and charges continue. You must cancel through Settings before deleting the app, or Second Nature will bill you repeatedly for an inactive account.
If you enrolled via Vitality or the NHS, you may have different cancellation rights than standard users. Yafee advises reviewing your original enrolment documentation or contacting Vitality/your NHS provider directly before cancelling. They may handle refunds or account closure, not Second Nature.
If the app fails to process your cancellation or support ignores your request, follow this escalation path.
Send an email to [email protected] with the subject line "Cancellation Request-Member ID [your ID]." Include:
Send this email from the address registered to your Second Nature account. Keep a copy for your records.
If Second Nature charges you after you cancel, contact your bank immediately. Ask them to dispute the charge as an "unauthorized recurring payment" or "failure to honour cancellation request." Provide your bank with screenshots of your cancellation confirmation and your email to support. Most banks will refund unauthorised charges within 10 working days.
If Second Nature refuses to refund and your bank cannot help, lodge a formal complaint with the Commerce Commission. Visit www.comcom.govt.nz and select "Make a complaint." Describe what happened, attach all evidence (cancellation screenshot, emails, bank statements showing charges), and explain which consumer law you believe was breached (Consumer Guarantees Act 1993 or Fair Trading Act 1986).
The Commerce Commission investigates for free and can compel Second Nature to refund you. Yafee advises being as detailed as possible: the more evidence you provide, the stronger your case.
Before you cancel entirely, consider these alternatives if they suit your situation.
| Option | How it works | Cost | When to choose |
|---|---|---|---|
| Pause subscription | Freeze your subscription for 1-3 months; resume later | Free | You want a break but may return |
| Downgrade plan | Switch from medication-supported to digital-only | Lower monthly cost | You want to continue but at reduced cost |
| Retention offer | Accept a discount or free month from support | Reduced or free | Cost is your concern; you still want the service |
| Full cancellation | Permanently close your account; no future charges | Refund (if eligible) | You are sure you will not use Second Nature again |
The app cancellation screen often offers a pause option before you confirm. If you are on the fence, pause for one month first. You can always cancel later without additional steps.
Cancellation is not complete until you have confirmed closure and safeguarded yourself against future charges.
If you need to send formal documentation or correspondence, use the following address. Yafee recommends sending any important letters via registered post to create a delivery record.
Second Nature
Support: [email protected]
Postal address: Contact Second Nature directly via the app or email for current New Zealand mailing address, as this may change.
For urgent escalation or account closure requests, email [email protected] with "Urgent: Account Closure" in the subject line. Include your member ID and the reason for closure. Response time is typically 5-10 working days.
Cancelling Second Nature in New Zealand is straightforward when you follow the legal framework and procedural steps outlined here. You hold clear rights under the Consumer Guarantees Act 1993 and Fair Trading Act 1986 to cancel without penalty, and the Commerce Commission stands ready to enforce those rights if Second Nature refuses.
Use the app to cancel, take a screenshot, monitor your bank statement and escalate to the Commerce Commission if charges continue. Yafee has helped thousands of consumers cancel subscriptions without surprise fees or delays-and this guide gives you the same clarity and confidence. If you have any doubts, contact the Commerce Commission directly; their staff offer free, impartial advice on your consumer rights.