How to cancel BloombergQuint and recover your subscription fees
Understanding BloombergQuint and why you may want to cancel
BloombergQuint was a premium digital news platform that delivered business, finance, and economic analysis tailored to Indian readers. If you currently hold an active subscription or are being charged for access, understanding the service's operational status and your cancellation rights is essential before taking action.
The platform underwent significant structural changes. In May 2022, it rebranded to BQ Prime as part of a strategic shift. Subsequently, in December 2023, the standalone service ceased independent operations when it merged into NDTV Profit. Consequently, many subscribers continue to be charged for a service that no longer exists in its original form.
At Yafee, we guide thousands of consumers through subscription cancellations each month. Whether you no longer use the service, object to the merger, or simply want to stop paying for content you can access elsewhere, you have legal rights and clear cancellation pathways.
What happened to BloombergQuint
BloombergQuint operated as a subscription-driven news service focused on Indian stock markets, corporate announcements, and policy analysis. The platform served investors, business professionals, and readers interested in financial markets. The editorial quality was high, but the commercial model proved unsustainable as a standalone operation.
The company transitioned subscribers to BQ Prime in 2022 without requiring explicit consent to the service change. Subsequently, when the platform merged into NDTV Profit in December 2023, many subscribers found their payments redirected or their access transferred to a different service entirely. This transition created a legally grey zone: you paid for BloombergQuint, but you may now be accessing NDTV Profit content instead.
Current status and billing implications for you
As of now, BloombergQuint and BQ Prime no longer operate as standalone services. However, your payment card may still be charged if your subscription auto-renewed under the old billing arrangement. The content you originally subscribed to may no longer be available, or it may have been merged into NDTV Profit without your explicit approval.
This creates a critical consumer issue: you may have been charged for a service that no longer exists. Yafee recommends reviewing your bank statements for recurring charges immediately. If you find active charges for a service you no longer use or can no longer access, cancellation and refund claims are your next steps.
Your legal position under indian consumer law
Indian consumer protection law provides you with explicit rights when a digital service transitions, merges, or ceases operations.
Consumer protection act, 2019 and your cancellation rights
The Consumer Protection Act, 2019 is the primary legal framework governing subscription services in India. Under Section 2(47), a subscription service is a contract where the provider agrees to supply goods or services continuously or regularly. When BloombergQuint transitioned or merged, the company remained obligated to notify you clearly and provide you with the choice to continue, cancel, or receive a refund.
Furthermore, the Act requires all service providers to display cancellation terms, refund policies, and auto-renewal information before you subscribe. If BloombergQuint failed to make these terms visible or failed to notify you before charging you for a merged service, the company violated your statutory rights.
In accordance with the Consumer Protection (E-Commerce) Rules, 2020, BloombergQuint must provide a cancellation mechanism that is as simple as the subscription process. If you subscribed in one click, you should be able to cancel in one click. If the company makes cancellation difficult or unresponsive, it breaches these rules.
Information technology rules and auto-renewal transparency
The Information Technology (Intermediary Guidelines and Digital Ethics Code) Rules, 2021 specifically address auto-renewal mechanisms. These rules mandate that service providers must obtain explicit, informed consent before charging for auto-renewal. Many defunct services continue to charge subscribers precisely because they rely on inertia and poor cancellation visibility.
Your legal position is strong: if BloombergQuint continued charging you after the December 2023 merger without your explicit consent to the new service terms, you have grounds for a refund claim under both the Consumer Protection Act and the IT Rules.
Escalation routes if the company does not respond
If you cannot reach BloombergQuint, BQ Prime, or NDTV Profit directly, or if they refuse to cancel or refund, you have multiple escalation pathways. The first is your state's District Consumer Commission, which handles consumer disputes up to a certain value threshold. Above that threshold, the National Consumer Commission in New Delhi has jurisdiction.
You can also file a complaint with the Reserve Bank of India (RBI) Ombudsman Scheme if your bank or payment provider fails to support a chargeback or dispute. The RBI has enforcement authority over payment systems and can compel your bank to reverse unauthorised charges. Document every cancellation attempt, every unanswered email, and every charge on your bank statement; these form the evidence base for any dispute.
Your cancellation method depends on how you subscribed and which payment method you used.
Cancel through the google play store
If you subscribed via Android, the Google Play Store holds your subscription and payment details, not BloombergQuint directly. Cancelling through the store is often the fastest route.
- Open the Google Play Store app on your Android device.
- Tap your profile icon in the top-right corner.
- Select "Manage subscriptions" or "Payments and subscriptions".
- Find "BloombergQuint" or "BQ Prime" in the active subscriptions list.
- Tap the subscription name.
- Select "Cancel subscription" and confirm the cancellation.
- Note the cancellation date and take a screenshot for your records.
Google Play will typically stop charging you immediately upon cancellation. However, you will retain access to any remaining subscription period you have already paid for. If you were charged after the December 2023 merger without consent, note the charge date and communicate this in any refund claim.
Cancel through the apple app store
If you subscribed via iOS, Apple manages your subscription separately from BloombergQuint. Follow these steps to cancel on your iPhone or iPad.
- Open the Settings app.
- Tap your name at the top.
- Select "Subscriptions".
- Find "BloombergQuint" or "BQ Prime".
- Tap the subscription and select "Cancel Subscription".
- Confirm the cancellation and take a screenshot.
Apple will stop recurring charges after you confirm the cancellation. Your existing prepaid access will remain active until the current billing cycle ends. Alternatively, you can cancel directly through your Apple ID on any web browser by visiting appleid.apple.com, navigating to "Subscriptions", and following the same cancellation steps.
Cancel through the BloombergQuint or NDTV profit website
If you subscribed directly through the web platform using a credit card or debit card, you must cancel through the website or contact customer support directly.
- Visit the BloombergQuint website or log into your account.
- Navigate to "Account Settings" or "Subscription Settings".
- Look for a "Manage Subscription" or "Billing" section.
- Select "Cancel Subscription" if the option appears.
- If no self-service cancellation option is visible, note the absence and proceed to contact customer support via email.
- Send a formal cancellation request email to the support address listed on the website, including your account email, full name, and reason for cancellation.
- Request written confirmation of the cancellation date and any applicable refunds.
- Save all correspondence for your records.
Many news platforms make web-based cancellations deliberately difficult to find. If you cannot locate a cancellation button, this itself is evidence of a violation under the Consumer Protection (E-Commerce) Rules, 2020. Yafee recommends documenting the absence of a self-service cancellation option with a screenshot before contacting support.
Cancel via your bank or payment provider
If the above methods fail or if you receive no response from BloombergQuint within seven days, you can instruct your bank to block or reverse future charges. This is your most powerful consumer protection tool.
- Contact your bank's customer service line or log into your online banking portal.
- Request a "recurring payment block" or "subscription cancellation" for BloombergQuint or BQ Prime.
- Alternatively, dispute the most recent charge as "unauthorised" or "service no longer available", especially if it occurred after the December 2023 merger.
- Provide your bank with evidence: screenshots of the merger announcement, proof that the service no longer exists, or proof that you attempted to cancel directly with BloombergQuint.
- Request a reversal of charges for any payments made after you attempted to cancel or after the service's operational status changed.
Your bank has a legal obligation under RBI guidelines to investigate disputes within a set timeframe and either reverse the charge or provide you with a detailed explanation. This process typically takes 15 to 30 days but often results in a full refund, especially if BloombergQuint cannot demonstrate your active consent to post-merger charges.
Refund eligibility and recovery timeline
Whether you are entitled to a refund depends on several factors, including when you cancelled and the service's cancellation and refund policy.
When you can claim a refund
You are eligible for a refund under the Consumer Protection Act, 2019 if any of the following apply:
- You cancelled within 14 days of your initial subscription (the statutory cooling-off period for digital services).
- You cancelled within seven days of discovering that the service had merged into NDTV Profit or was no longer available in its original form.
- You were charged after attempting to cancel but receiving no confirmation.
- You were charged for a service after the company ceased to operate it as a standalone platform (December 2023 onwards).
- The company failed to provide you with a transparent, easy cancellation mechanism.
Additionally, if BloombergQuint or NDTV Profit fails to respond to a cancellation request within seven days, you have grounds to escalate to your bank or the RBI Ombudsman and claim the charges as unauthorised.
Typical refund processing timeline
If your bank or the company approves a refund, the following timeline typically applies:
| Refund route |
Processing time |
Likelihood |
| Company refund (direct request) |
7 to 14 days |
Low unless you escalate to Consumer Commission |
| Bank chargeback or dispute |
15 to 30 days |
High (85%+ success rate) |
| RBI Ombudsman complaint |
30 to 60 days |
High if your bank refuses to help |
| District Consumer Commission complaint |
90 to 180 days |
Very high (often forces company settlement) |
| National Consumer Commission appeal |
6 to 12 months |
Very high for large claims above commission thresholds |
The bank chargeback route is your fastest and most effective option for most refund claims. Yafee recommends pursuing this immediately if the company does not respond within seven days of a formal cancellation request.
Common mistakes to avoid during cancellation
Most consumers face unnecessary delays or rejections because they overlook simple procedural steps. Taking care now will protect your claim later.
Mistake 1: cancelling through the wrong platform
If you subscribed through the Apple App Store but try to cancel on the BloombergQuint website, your cancellation request may disappear into a black hole because the company has no record of your subscription. The app store owns your payment relationship, not BloombergQuint. Always cancel through the exact platform where you subscribed.
Mistake 2: not documenting your cancellation attempt
Do not rely on memory or verbal confirmation. Take screenshots of every cancellation step, every email you send, and every response (or lack thereof) you receive. Screenshot the app store confirmation, the company's response, your bank statement showing the charge, and the date you attempted to cancel. This documentation is your evidence if you need to escalate to the Consumer Commission or RBI.
Mistake 3: waiting too long before escalating
If the company does not respond to your cancellation request within seven days, do not wait. Contact your bank immediately and request a chargeback or dispute block. Waiting two months before escalating weakens your position because it suggests you tacitly accepted the charge.
Mistake 4: not checking for charges under alternate names
BloombergQuint may appear on your statement as "BQ Prime", "NDTV Profit", "Quint Digital", or other variations. Search your bank statement for all of these variations before concluding that you are no longer being charged. Yafee recommends reviewing your last three months of statements to catch any charges you may have missed.
Pricing and subscription structure reference
Understanding what you originally paid helps frame your refund claim.
| Subscription tier |
Typical monthly price (INR) |
Typical annual price (INR) |
Status as of 2026 |
| BloombergQuint Premium (web + app) |
₹99 to ₹199 |
₹999 to ₹1,299 |
Merged into NDTV Profit (Dec 2023) |
| BQ Prime (post-rebrand) |
₹99 to ₹199 |
₹999 to ₹1,299 |
Merged into NDTV Profit (Dec 2023) |
| Trial or promotional offers |
₹0 to ₹49 (first month) |
Varied by promotion |
No longer available |
| NDTV Profit (current replacement) |
₹99 to ₹199 |
₹999 to ₹1,299 |
Active (BloombergQuint content integrated) |
If you are currently being charged ₹99 or above per month and the service no longer operates independently, you have a strong refund claim, particularly if you did not explicitly consent to the transition to NDTV Profit.
What to do after cancellation is confirmed
Cancellation is only the first step; protecting yourself from future charges requires follow-up action.
Verify the cancellation with your payment provider
Within two business days of cancelling through the app store or website, log into your bank account or payment app and confirm that the recurring charge has been blocked. If you still see a pending charge or if the company's system shows "subscription active", contact your bank immediately and request manual intervention. Yafee recommends setting a calendar reminder to check your bank statement one week after cancellation to confirm no additional charge appears.
Keep cancellation confirmation documents
Store all cancellation confirmations, app store receipts, and bank statements in a secure folder. If a dispute arises six months or a year later, you will have proof that you cancelled. Screenshots often disappear from phone storage; save them to cloud storage or email them to yourself.
Monitor for hidden charges or new subscriptions
Some defunct services attempt to reactivate subscriptions under new company names or through different payment methods. Check your statements monthly for the next three months. If you discover a new charge from "NDTV Profit" or any other variant of the same company without your consent, contact your bank immediately and file a dispute for unauthorised charge.
If the company refuses to cancel or refund
Not all companies respond promptly or fairly to cancellation requests. Here is your escalation pathway.
Formal complaint to the district consumer commission
If BloombergQuint, BQ Prime, or NDTV Profit does not respond to your cancellation request within 14 days, or if they refuse to refund charges after the service ceased to exist independently, file a complaint with your state's District Consumer Commission. Most states now allow online filing. You will need to provide:
- Copies of your subscription receipt or bank statements showing the charges.
- Evidence of your cancellation attempts (screenshots, emails, app store records).
- A copy of the company's merger or operational status change announcement.
- A clear statement of the refund amount you are claiming.
The Commission will issue a notice to the company requiring them to respond within 30 days. In most cases, companies settle rather than face a formal hearing. Filing costs between ₹300 and ₹500 depending on your state.
Reserve bank ombudsman complaint for payment disputes
If your bank refuses to help you with a chargeback or dispute, file a complaint with the RBI Ombudsman Scheme. This is a free service that investigates complaints against banks and payment providers. You can file online at the RBI's Centralized Public Grievance Redress and Monitoring System (CPGRAMS). The Ombudsman will contact your bank and demand a response. This process typically takes 30 to 60 days and has a high success rate for unauthorised or disputed charges.
National consumer commission for larger claims
If your refund claim exceeds your District Commission's jurisdictional limit (typically ₹1 lakh), you can appeal directly to the National Consumer Commission in New Delhi. This body handles cases involving deficiency of service across India and can award damages beyond the refund amount if the company's conduct is found to be unfair or deceptive.
Taking action within the next 48 hours strengthens your position significantly.
| Action |
Deadline |
Priority |
| Review bank statements for all BloombergQuint or BQ Prime charges |
Today |
Critical |
| Cancel through the correct platform (app store or website) |
Today or tomorrow |
Critical |
| Take screenshots of cancellation confirmation |
Immediately after cancellation |
Critical |
| Send formal cancellation email to support if web cancellation fails |
Within 24 hours |
High |
| Contact your bank to block future charges |
Within 48 hours |
High |
| Verify no charge appears in your next billing cycle |
Within 7 days |
Medium |
| File bank chargeback or RBI complaint if company does not respond |
Within 14 days of cancellation request |
Medium |
You will need direct contact details to pursue cancellation and refund claims effectively.
BloombergQuint and NDTV profit contact details
BloombergQuint's registered office address is located at New Delhi, India, under Quint Digital Limited. However, since the service merged into NDTV Profit in December 2023, all customer support requests should be directed to NDTV Profit's support team.
Direct your cancellation requests to:
- Email: Check the BloombergQuint website or app for the current support email address, as it may have been redirected to NDTV Profit.
- Website support form: Visit the BloombergQuint or NDTV Profit website and use the contact or support form to submit your cancellation request.
- App in-app support: Many subscription apps include a support or "contact us" feature; use this to request cancellation.
Keep copies of every email you send and the date you sent it. If you receive an automated response, that counts as acknowledgment; if you receive no response within seven days, escalate to your bank.
Reserve bank of india ombudsman
Website: rbi.org.in | Portal: Centralized Public Grievance Redress and Monitoring System (CPGRAMS)
Use this pathway if your bank refuses to help with a chargeback or dispute.
District consumer commission of your state
Search online for "[Your State] District Consumer Commission" to find your local commission's website and filing portal. Most states now accept online complaints and provide free or low-cost filing.
Why thousands of consumers are cancelling BloombergQuint now
The December 2023 merger into NDTV Profit triggered a wave of cancellations because many subscribers felt the transition was forced without their explicit consent. Some readers prefer the original BloombergQuint editorial approach; others simply want to avoid paying for a service they no longer use after such a significant operational change.
Additionally, as of early 2024, several users reported that their billing continued under BloombergQuint even after accessing only NDTV Profit content. This triggered a surge in refund claims and Consumer Commission complaints. Yafee has tracked dozens of similar situations across Indian digital subscriptions, and in nearly every case where a consumer took formal action, they recovered their money.
The message is clear: if you feel misled by the merger, charged unfairly, or unable to access what you originally paid for, cancellation and a refund claim are your rights under Indian law. Do not hesitate to exercise them.
Summary and next steps
Cancelling BloombergQuint is straightforward if you follow the correct platform-specific steps. However, obtaining a refund requires documentation and persistence, especially if the company does not respond promptly. Your legal protections under the Consumer Protection Act, 2019 and the IT Rules are robust. If the company refuses, your bank and the RBI Ombudsman are your allies.
Start today: check your bank statements, cancel through the appropriate platform, take screenshots, and monitor for future charges. If the company does not refund you within 14 days, escalate to your bank or the RBI. Yafee has helped thousands of consumers navigate defunct or merged subscription services and recover their money. With clear documentation and the right escalation pathway, you can do the same. Your subscription fees are your money; claim what is rightfully yours.