How to cancel your Love It Cover It insurance policy in ireland
Why you might cancel your Love It Cover It cover
Love It Cover It is a UK-registered gadget and mobile phone insurance provider serving customers throughout Ireland and the UK. The company offers two distinct coverage tiers: a basic plan that protects against theft and loss, and a premium option extending to accidental damage, liquid damage and mechanical breakdowns. You can purchase policies on a monthly basis or commit to a 12-month annual contract, whichever suits your circumstances and budget.
You may decide to cancel for legitimate reasons: you have switched to a different insurer, your device no longer requires cover, you have purchased a new phone with built-in manufacturer protection, or you are dissatisfied with service quality or claims handling. Whatever your motivation, you hold clear legal rights to end your cover. Yafee recognises that cancelling insurance should not feel adversarial, and this guide walks you through every step you need to take.
Understanding the two coverage tiers
Love It Cover It structures its offering around two distinct plans. The basic tier covers theft and loss of your device, providing protection if your phone is stolen or goes missing. The premium tier builds on this foundation by adding accidental damage cover (drops, screen cracks), liquid damage protection (water exposure) and mechanical breakdown coverage. Both tiers operate on flexible payment schedules, and your premium depends on your device make, model and whether you pay monthly or annually.
Why acting quickly protects your position
Cancelling promptly stops future payments and safeguards your refund eligibility under Irish consumer law. If you are within the 14-day cooling-off period from receiving your policy documents, you are entitled to a full refund, provided you have not made a claim. After that window closes, you can still cancel at any time, but refunds become less certain. Acting swiftly strengthens your legal standing and ensures Love It Cover It processes your request without delay.
Your cancellation rights under irish consumer law
Irish consumer protection law grants you explicit cancellation rights that Love It Cover It must honour without question or obstruction.
The 14-day cooling-off period explained
When you purchase a Love It Cover It policy, you enter a statutory 14-day cooling-off period from the date you receive your full policy documents. During this window, you can cancel without penalty and receive a full refund of all premiums paid, provided you have not made any claims. This right exists regardless of your reason for cancellation; you do not need to justify your decision or negotiate with the company. This is your strongest legal position under the Consumer Rights Act 2015, and you should exercise it if you have any doubts about the cover.
Right to cancel after the cooling-off period
Once the 14-day period expires, you retain the unconditional right to cancel your Love It Cover It policy at any time. However, the company's terms require that you give at least 14 days' written notice before your cover ends. After this notice period, your cover terminates and no further premiums are charged. Crucially, cancellations outside the cooling-off period do not automatically entitle you to a refund of premiums already paid. You should verify with Love It Cover It whether any pro-rata refund applies based on your specific policy terms and payment schedule.
Your legal position
Your cancellation rights are protected by the Consumer Rights Act 2015 and the Consumer Insurance (Distance Marketing) Regulations 2013. Love It Cover It cannot impose unreasonable barriers to cancellation, demand unexplained justification for your decision, or apply charges that are not explicitly set out in your policy documents. If the company refuses to cancel your cover or fails to honour a refund you are entitled to, you can escalate your complaint to the Financial Conduct Authority (FCA) or report the breach to the Competition and Consumer Protection Commission (CCPC) in Ireland. Your legal entitlements are absolute; they do not depend on Love It Cover It's agreement or goodwill.
Methods to cancel your Love It Cover It policy
Love It Cover It provides multiple cancellation channels; you should choose the method that provides the clearest evidence of your request.
Cancel by email
Email is the most transparent cancellation method because it creates a timestamped record. Send your cancellation request to [email protected] with your policy number and full name. Include a clear statement that you wish to cancel your cover and your preferred cancellation date. Request written confirmation of your cancellation and any refund decision. Keep a copy of your sent email for your records; this serves as proof of your notice if any dispute arises later.
Cancel by telephone
You can cancel by calling Love It Cover It on 01-6950723. When you call, speak to a representative and clearly state that you wish to cancel your policy. Ask them to confirm your policy number, the date you received your policy documents and whether you fall within the 14-day cooling-off period. Request that they email written confirmation of your cancellation and refund entitlement to your registered email address. Follow up your call with a written email to [email protected] restating your cancellation request; this creates a second documentary record.
Cancel via registered post
If you prefer a formal postal method, send your cancellation request by registered post to Love It Cover It's registered address. Include your policy number, full name, the date you received your policy documents and your explicit cancellation request. Registered post provides proof of delivery and timing, which is legally valuable if disputes arise regarding the 14-day cooling-off period. However, email or telephone followed by email confirmation is faster and equally valid under consumer law.
Step-by-step cancellation process
Follow these steps in order to cancel your Love It Cover It policy and protect your legal entitlements.
- Gather your policy information before you contact Love It Cover It
- Locate your policy documents and note your policy number
- Record the exact date you received your policy documents
- Calculate whether you are within the 14-day cooling-off period
- Review your policy terms to identify any outstanding claims
- Choose your cancellation method and prepare your request
- Select email, telephone or registered post based on your preference
- If using email, draft a clear message stating your full name, policy number and cancellation date
- If calling, note the date and time of your conversation
- Submit your cancellation request to Love It Cover It
- Email [email protected] or call 01-6950723
- State clearly and unambiguously that you wish to cancel your cover
- Request written confirmation of the cancellation date and any refund decision
- Confirm the 14-day cooling-off period applies to your situation
- Ask Love It Cover It to confirm the date you received your policy documents
- Confirm whether your cancellation falls within 14 days of that date
- Ask whether any claims have been recorded on your policy
- Receive written confirmation from Love It Cover It
- Wait for an email or letter confirming your cancellation
- Check that the confirmation includes the cancellation date and refund amount (if applicable)
- Save this confirmation in a safe place for your records
- Monitor your bank account for the refund to be processed
- Refunds within the 14-day cooling-off period must be processed within 14 days of cancellation
- Allow 5-10 working days for the refund to appear in your account
- Contact Love It Cover It if the refund does not arrive within this timeframe
Refund entitlements and timescales
Your refund entitlement depends on whether you cancel within or after the 14-day cooling-off period.
Within the 14-day cooling-off period
If you cancel within 14 days of receiving your policy documents and have not made any claims, you are entitled to a full refund of all premiums paid under the Consumer Rights Act 2015. Love It Cover It must process this refund within 14 days of receiving your cancellation request. The refund should be returned to your original payment method (credit card, debit card or bank transfer). If you paid by instalments, the company must clarify how outstanding instalments will be treated; they should not charge you for cover you have cancelled.
After the 14-day cooling-off period
Once the 14-day period expires, you can still cancel at any time by giving 14 days' notice. However, you have no automatic legal right to a refund of premiums already paid. Love It Cover It may offer a pro-rata refund based on the unused portion of your policy, but this is at the company's discretion unless your specific policy terms promise otherwise. Check your policy documents or contact Yafee for guidance on whether your particular plan includes a refund guarantee after the cooling-off period.
Claims and refund eligibility
If you have made a claim on your Love It Cover It policy at any point, you forfeit your right to a full refund during the 14-day cooling-off period. Love It Cover It can deduct the claim payout (or the cost of handling your claim) from any refund owed. If you have submitted a claim but it has not yet been settled, contact the company before submitting your cancellation; clarify how a pending claim will affect your refund entitlement.
| Cancellation scenario |
Refund entitlement |
Processing time |
| Within 14 days, no claims made |
Full refund of all premiums |
Within 14 days of cancellation |
| Within 14 days, claims made |
Full refund minus claim payout or handling cost |
Within 14 days of cancellation |
| After 14 days, no claims made |
Possible pro-rata refund (at company discretion) |
Not guaranteed |
| After 14 days, claims made |
No refund due |
N/A |
| Paid annual premium, cancel mid-term |
Pro-rata based on remaining cover (verify with company) |
Within 14 days of written cancellation |
What happens after you cancel
Cancellation is not complete until you have received written confirmation from Love It Cover It and your refund has been processed.
Confirm your cover has ended
Once you receive cancellation confirmation, your cover terminates on the date stated in that confirmation. You are no longer insured by Love It Cover It for any damage, loss or theft that occurs after that date. If you need replacement cover, arrange a new policy with another insurer before your Love It Cover It cover ends to avoid any gap in protection.
Track your refund
Refunds should be credited to your original payment method within 14 days of cancellation (if you fall within the cooling-off period). Monitor your bank account or credit card statement. If the refund does not appear within this timeframe, contact Love It Cover It's support team immediately with your cancellation confirmation. If Love It Cover It refuses to refund you when you are legally entitled to one, escalate your complaint to the Competition and Consumer Protection Commission (CCPC) or the Financial Conduct Authority (FCA).
Verify your device is no longer covered
After cancellation, your device has no insurance cover through Love It Cover It. If you have arranged replacement cover with another provider, ensure that new policy is active before your Love It Cover It cover ends. Do not assume you are covered by multiple policies simultaneously; most insurers exclude claims if you hold overlapping cover.
Common cancellation mistakes to avoid
Cancellation is straightforward when you follow the correct procedure, but several common errors can delay your refund or weaken your legal position.
Failing to put your request in writing
Verbal requests to cancel are easily disputed. Even if you call Love It Cover It and speak to a representative who confirms cancellation, always follow up with written confirmation via email to [email protected]. This creates a timestamped record that protects you if the company later denies receiving your cancellation request. Yafee advises that written notice is your strongest evidence if a dispute arises.
Assuming your cover has ended before receiving confirmation
Do not assume your policy is cancelled until you receive written confirmation from Love It Cover It. Some customers stop paying premiums after submitting a cancellation request, believing their cover has automatically ended. If Love It Cover It never processes your cancellation and a claim occurs, you may face disputes over cover status. Wait for confirmation before assuming your policy has terminated.
Overlooking the 14-day cooling-off period calculation
The 14-day cooling-off period runs from the date you receive your full policy documents, not from the date you purchase the policy online. If your documents were posted to you, the cooling-off period may not begin until they arrive. Check your emails for delivery confirmation or contact Love It Cover It to verify the exact date you received your documents. Miscalculating this date could cost you a full refund if you cancel one day too late.
Making a claim and then cancelling
Once you submit a claim, you waive your right to a full refund during the cooling-off period. If you are unsure whether to claim or cancel, contact Love It Cover It and ask whether your claim will affect your refund entitlement. If you have a pending claim and decide to cancel, clarify in writing how the company will treat the claim and whether it will reduce your refund.
Not keeping records of your cancellation
Save every email, confirmation letter and bank statement showing your refund. These documents prove that you cancelled within the required timeframe and that Love It Cover It processed your refund. If you ever need to dispute the cancellation or escalate a complaint to the CCPC or FCA, your records will be essential evidence of what actually happened.
Cancellation checklist
Use this checklist to ensure you have completed every step of the cancellation process correctly.
| Task |
Completed |
Evidence to keep |
| Locate policy number and policy documents |
☐ |
Policy document (saved) |
| Verify you are within 14-day cooling-off period (or confirm your cancellation right after 14 days) |
☐ |
Policy delivery date confirmation |
| Check that no claims have been made |
☐ |
Confirmation email from Love It Cover It |
| Submit written cancellation request (email or registered post) |
☐ |
Sent email screenshot or registered post receipt |
| Receive written confirmation of cancellation from Love It Cover It |
☐ |
Confirmation email or letter (saved) |
| Receive refund within 14 days of cancellation |
☐ |
Bank statement showing refund credit |
Escalating your complaint if Love It Cover It refuses to cancel
If Love It Cover It ignores your cancellation request, refuses to acknowledge it or disputes your refund entitlement, you have formal escalation routes under Irish consumer law.
Contact Love It Cover it's complaints team first
Before escalating to a regulator, send a formal complaint to Love It Cover It via email to [email protected], clearly stating that the company has failed to process your cancellation or refund. Give the company 8 weeks to respond. In that response, Love It Cover It must either cancel your policy and refund you or explain in writing why it believes you are not entitled to cancellation or a refund.
Escalate to the financial conduct authority (FCA)
If Love It Cover It does not respond to your complaint within 8 weeks, or if you reject its response, you can escalate to the Financial Conduct Authority (FCA). The FCA regulates insurance providers in the UK and can investigate complaints about cancellation and refund disputes. You can file a complaint on the FCA's website or by contacting them directly. Yafee recommends that you gather all written correspondence before submitting your FCA complaint; this evidence will strengthen your case significantly.
Report to the competition and consumer protection commission (CCPC) in ireland
For serious breaches of consumer law (such as deliberately making cancellation impossible, hiding contact details or using dark patterns to trap you), you can report Love It Cover It to the Competition and Consumer Protection Commission (CCPC) in Ireland. The CCPC enforces the Consumer Rights Act 2015 and can take enforcement action against companies that systematically breach consumer rights. A formal report to the CCPC creates an official record and may trigger an investigation.
Should you keep or cancel your Love It Cover It cover
Before you cancel, weigh whether gadget insurance remains valuable to you.
| Keep your cover if |
Cancel your cover if |
| Your device is expensive and you cannot afford to replace it |
Your device is fully paid off and you have savings to cover replacement |
| You work in a high-risk environment (construction, retail, outdoors) |
You work in a low-risk, office-based environment |
| Your device is over 3 years old (repairs are costly) |
Your device is brand new with built-in manufacturer warranty |
| You have a history of accidental damage or loss claims |
You have never needed to claim on any insurance |
| Love It Cover It offers better value than rival providers |
You have found cheaper or more comprehensive cover elsewhere |
| You value fast, hassle-free claims handling |
You are unhappy with Love It Cover It's customer service or claims experience |
Submit your cancellation request using any of these verified contact methods:
Email: [email protected]
Telephone: 01-6950723
Registered post: Contact Love It Cover It by email or phone to request their current registered address for postal cancellations; this ensures your letter reaches the correct department.
When you contact Love It Cover It, have your policy number ready and clearly state that you wish to cancel your cover. Request written confirmation of your cancellation and refund decision. Keep a copy of your contact attempt (email sent screenshot, phone call notes or registered post receipt) as proof of your cancellation request.
Next steps: get support from yafee
Cancelling your Love It Cover It insurance is a straightforward process when you understand your legal rights and follow the correct procedure. You are protected by the Consumer Rights Act 2015, which guarantees your right to cancel within 14 days and claim a full refund if you have not made a claim. After 14 days, you can still cancel anytime by giving 14 days' notice, although refunds become less certain.
The key to a smooth cancellation is written communication. Email [email protected] with your policy number and clear cancellation request, keep a copy of your message and wait for written confirmation. If Love It Cover It delays, refuses or disputes your cancellation, escalate your complaint to the Financial Conduct Authority (FCA) or the Competition and Consumer Protection Commission (CCPC).
Yafee has helped thousands of consumers cancel unwanted insurance policies and claim refunds they are legally entitled to. If you are unsure about your cancellation timeline, have questions about your refund entitlement or need help drafting your cancellation request, Yafee's contract law specialists are here to guide you through every step. Visit yafee.com to connect with legal support and ensure your cancellation is handled correctly. Your consumer rights are absolute; Yafee makes sure you exercise them fully.